I really enjoyed this book. I was expecting something much different. A say this and then you can say this type of scripting. But it’s not that at all. I have also discovered that I am more of an extrovert than I originally anticipated. I do a lot of the tactics that he recommended. I would recommend this book to my peers who are afraid of speaking in a room and “network”. It gives some good tips and pointers for being prepared for that type of event.

I like how the author is showing networking as a lifestyle instead of a bunch of events. Do believe however, one must make sure your UM (Unified Message) and your name are linked. Remember story of a lady who became known as “Pink House Lady” but no one knew her actual name.

I was given an ecopy of this book in exchange for a fair and honest review. Thanks to Netgalley and Harpercollins for the opportunity. This book caught my eye because it addresses what I see as a professional weakness that I have as an introvert. The author clearly has found his niche in life, and lays out practical advice on how to alleviate these weaknesses. While business owners will find the most use out of the techniques introduced here, anyone looking to network and brand themselves will be well served by reading through these anecdotes and how-tos. For an introvert, having a step by step recipe to follow is extremely useful. The central piece of advice, which he admits will be painful for an introvert, does involve a few phone calls, but only a few, and the author even lays out a script for those. While I cringe at thinking about making those calls, the argument is well presented by his evidence that the benefits will be well worth it. In terms of business books, I recommend this highly to anyone who has felt awkward during networking time at a conference or at a social event. It lays out the formulas that successful networkers use-so what looks like wizardry that only an extrovert can pull off actually seems achievable with this guidance and enough practice. I did not know who the author was going into this-although he has had great success in life and has written in this specific niche before. This is well worth your time for anyone who wants to level up their social game as an introvert.

People approach networking differently. I, personally, won't come and talk to a stranger just with a goal to network. I would not bother anyone if I don't have a specific goal or any idea to share with that person. And I expect the same approach to me. Typical introvert :) I have also friends who will go and talk to as many strangers as power at any given event and that is fun for them. It did take me many years to network and it is indeed a good thing to do. This book will guide you how and will be very useful if you are like me :)

A fascinating book, full of real life stories of people who the author taught to network in a way that was suitable for introverts. He also gives plenty of instruction on this, as well as illustrating the material with stories. The history of how we network is a fascinating topic as well, in that people used to know everyone in a small community, and it was bound to lead to disaster if the local businesses sold inferior products the way that churn and burn salesmen did. A deeper, more authentic relationship was required from local people. There is a great deal to recommend this book, and I do recommend it wholehearedly.