Alexis Hall's books are always so much fun. I loved the chaotic premise of 10 Things that never happened, Sam is such a sweet and playful character in contrast with Jonathan's grumpyness (is that a word? haha). I do wish we got more scenes of them together but I still really enjoyed seeing their relationship evolve.

Somedays you just need a bit of light and Alexis Halls always delivers.

"...I don't know how I'm supposed to go the rest of my life without being kissed by you again."

You’ve got to love a good fake amensia story and this one was delightful. The side characters really shown in this one as well as the quintessential Alexis Hall humor and heart you’ve come to expect from their books. I really enjoyed this one and I’m not sure why I waited so long to read it.

Very fun read! I enjoyed the writing and also really liked Alexis Hall's other books. Cute characters and great plot!

Thank you NetGalley and Alexis Hall!

After loving Boyfriend Material, I was very excited for this book, and honestly it didn’t quite live up to my expectations. I enjoyed the banter but it loved far too slowly. It was cute though.

I really enjoyed the funny parts and how the story had progressed with our couple. The banter was great and so sad the planning and the mishaps that happened throughout. I really enjoy reading this author and how she creates characters

I really enjoyed this book. The main characters seemed to like being together but there was something missing. Some parts seemed a bit chaotic but that was probably on purpose. All in all I enjoyed reading this and would definitely recommend.

First and foremost, the hype was already real. I've been reading Alexis Hall since Glitterland first came out, and well before he had well deserved stonking success with Boyfriend Material.

While this has a slightly different dynamic and structure, the ingredients remain familiar. I must admit, I go into books without reading blurbs so I don't know what I'm expecting, especially with authors I enjoy. Therefore, I took me ages to realise Jonathan was the love interest, I constantly thought a prince was going to leap out of a shower cubicle and give Sam the story he deserves.

Throughout, Alexis won my over though, and as ever provided a great story, and despite the 'out there' set up, the story was really well confined and gave the characters to grow quite naturally. This paid off in the ending and Act 3.

Overall a worthy edition to my Kindle bookshelf, and one I will definitely be reading again in the short term!

I enjoyed this story. This was my first book by Alexis Hall but will not be my last. I love the humor throughout the book and the growth and development of the characters. I have not read a book with an amnesia plot but I really enjoyed it.

thank you to netgalley for the advanced reading copy. I really enjoyed this and will be getting copies for my shop.

I am very grateful for the ARC of this book, but I just do not think it was for me. The banter and dialogue was fun, but the book was just too slow for my liking.

Oh Sam. Sam, Sam, Sam…the silly man who fakes amnesia to maybe save his job and his employees. I loved Sam. But I strongly disliked the faking amnesia of it all. It felt icky and confusing and real loosey goosey as far as what was remembered vs not (but I’m no doctor!) Despite the premise, the chemistry between Sam and Jonathan was SO GOOD. Banter 10/10: I giggled so many times at their grumpy/sunshine dynamic. The true stars of this book though are all the side characters, all of whom were so delightful and so well-written and shaped. I need entire novels on every single store employee and every member of Jonathan’s family like immediately. Possibly the cat also. The name of the bath store is escaping me right now because it was so wild, but also please never stop describing each product sold there by its full government name. I laughed every single time.

Oh my gosh, I had the best time reading this book. This was my first Alexis Hall, but certainly won't be my last. Between grumpy/sunshine, workplace romance, upper/lower class, and FAKE AMNESIA, I was living for the tropes in this one. Jonathan and Sam were so lovely in the way they navigated their feelings for one another. The banter was amazing, and I laughed out loud numerous times. I highly recommend this one, if you want an incredibly earnest yet bonkers romcom that doesn't take itself seriously at all.

Really, really enjoyed this one. There's something about the way Hall's cast of characters and the way he writes that's just so comforting. Like even when you're not getting his top shelf work it's usually a good time.

And yeah, I would say this isn't top shelf. It's a return to form after Husband Material, in my opinion, but it doesn't quite have the serotonin-accelerating levels of Boyfriend Material. I think for me the main difference is that there's a lot of skimping on detail. I understood why we weren't getting Sam's family background (by the middle of the book it was pretty obvious what had happened anyway) but I really, really thought we were going to get into the weeds of Jonathan's relationship with his dad, and I think the fact that we just kind of got the outline of what happened between them made the book a little less than it could've been. That every day high emotional drama is where Hall really excels, so I would've really liked more here.

But what is here is pretty damn satisfying. The OTT set up was handled really well (and oof, that scene where it all comes out!) and there were so many lovely, little moments between Sam and Jonathan paced really well toward the build-up of them getting together. It got me to "aw" out loud a few times: really sweet, and really well done on the romance front.

So while I could have done with a little more shading in here, overall this a really, solid fun romance - with a fun, zany trope-y set up. Which, tbh, every romance should have!

I love everything that Alexis Hall writes, and this did not disappoint! Alexis has a way of writing characters that feel real even when they are doing something insane like faking amnesia to try and save the jobs of everyone at the bed and bath store that they work at.

Sam should have been unredeemable since he was flat out lying to Jonathan, but his reasons were earnest and he was such a softy. Jonathan was prickly, rude, aggressive....but when Sam's cat decided that Jonathan was a good person, I figured that he must be, and it was proven to be true over time. I loved Jonathan's eccentric extended family and the last few chapters had me teary. Just another great read!

I think it's important to know that I absolutely adored Boyfriend Material and that it may have left me a thirst to read more books like it. I think I expected 10 Things That Never Happened to fill that hole, but it just couldn't.

The banter and dialog was wonderful, as it always is in Hall's books. But I found it be a bit slow and hard to push through.

Thank you to Netgalley and Sourcebooks Casablance for the eARC! As an avid reader of queer books and a lover of Alexis Hall's works I was beyond excited to get into this story. This was an insanely funny and good romance. The incredibly unusual and humorous scenario of living together due to fake amnesia facilitates a slow burn getting-to-know-you that allows for a genuine emotion to develop between the characters and the reader to have a stake in the story.  Even if the romance isn't blossoming quickly, I didn't mind bnecause I was so entertained and invested. The scenes between Jonathan's family and Sam's workplace are really entertaining - kept me engaged. This was incredibly funny and sincere at the same time. I adored it. Suspend your disbelief for this hilarious, chaotic, slow burn, "feel good" romance. Alexis Hall killed it, as per usual!

Absolutely loved this read!
Honestly it was nothing like I expected based on the cover, but honestly even better.
I loved the grumpy and sunshine vibes, and whilst the amnesia storyline made me scream at the page a few times, it made for such a funny and spiralling out of control read.
I absolutely adored the characters and hope they pop up in future books. This was my first Alexis Hall read, but will definitely not be the last!
Thank you for the Arc in return for an honest review, it’s been an honour to read.

10 Things That Never Happened captured my heart from the first page… When it starts like this:

"It probably says good things about modern Britain - or maybe just about modern Liverpool - that when I was growing up, I got way less shit for being gay than I got for being named after a hobbit. And while I'm glad my classmates weren't homophobic, the hobbit thing did hack me off a little, especially because the hobbit I was named after wasn't even one of the weird ones. If I'd been called Mariadoc or Fatty Bolger that'd have been one thing, but my name was Sam. Still is Sam, really. But my full legal name is Samwise Eoin Becker…"

You just know it's going to be a good story! I loved the little pieces of LoTR littered throughout the story. This was a great forbidden romance and the tension of faking amnesia to try and save everyone's job. But also trying to find out what Sam wants to do with his life, finding that joy.

"My mam called me Samwise, but I'm beginning to think she should've called me Frodo. Because I'm starting to feel invisible. Or like something got stuck in me and didn't heal right."

This was surprisingly more Christmas themed than I expected, but I loved every minute of it. I highly suggest The audiobook to hear the accent as it was meant to.

This is such a fun rom-com! Don't miss if you like:
- Enemies to lovers
- grumpy/sunshine
- fake amnesia (Is this a romance trope? If not, it feels like it should be.)

The characters are really likable, and I was rooting for Sam and Jonathan from the start. The writing is great, and laugh-out-loud funny throughout. It takes place over Christmas, so would be a great holiday read, but the banter is good for any time of the year.

i absolutely adored this authors other book boyfriend material so when i saw they had another book out for me to read i was so excited. everything was worth the wait. the characters were likable as always.