Whether you're in the trenches struggling to make consistent sales or dreaming of turning your art into a full-time living, this groundbreaking guide provides the inspiration and the practical steps you need to become your own art boss. There's never been a better time to turn your creative ideas into a successful business. The internet is pushing aside art world “gatekeepers” who used to decide what was "worthy”—now anyone with a laptop and a dream can make a thriving living from their creativity.

Schulman breaks down the five fundamentals for building a successful business to achieve all your goals, including plans for production, profit, prospecting, promotion and productivity. With these 5 plans in place, you’ll be able to:

• Build an audience of raving fans who want what you've got and are prepared to pay top dollar.
• Draw attention to your creations by embracing your authenticity.
• Integrate creativity with family (you don't have to choose).
• Romance collectors by seducing them in a way that feels authentic and non-salesy.
• Price your art (or services) with courage by using a three-step process.

Artpreneur is the artist handbook for passion makers who dream of evolving into passion professionals but are stuck. Schulman provides inspiring stories and proof that show that the artist's life can be both profitable and sustainable. She urges artists to gamble on themselves, emphasizing that a confident mindset is the first step to developing a life of creative and financial freedom. Artpreneur combines a left-brain approach with traditional marketing methods that pave a clear path for success.