Invincible Thinking
An Essential Guide for a Lifetime of Growth, Success, and Triumph
by Ryuho Okawa
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Pub Date 01 Sep 2017 | Archive Date 07 Jun 2018
Description
Life is like building a tunnel; it’s arduous and
time-consuming. We often encounter setbacks, and we may sometimes feel
overwhelmed by the solid rock that stands before us. Invincible thinking is the
powerful drill that lets us drill through this rock; it’s the dynamite that
lets us open a crack in the mountain of difficulties. When we practice
invincible thinking, we learn both from our successes and failures and
cultivate the strength to create our own future, and share that wisdom with
those who will follow our footsteps. In this book, Ryuho Okawa lays out the
principles of invincible thinking that will allow us to achieve long-lasting
triumph. This powerful and unique philosophy is not only about becoming
successful or achieving our goal in life, but also about building the
foundation of life that becomes the basis of our life-long, lasting success and
happiness. With the mindset and attitude of invincibility, we can turn failures
into successes, adversities into opportunities, and mistakes into great
accomplishments. When we learn from every experience and transform it into wisdom,
we will never know defeat, only triumph in life.
Marketing Plan
Marketing Points
RADIO
** Newman Communications will book a minimum 30-City radio commercial, public and Internet radio tour for “Invincible Thinking.” Branch Temple Ministers will conduct the interviews for IRH Press from both the United States and in Japan.
** Newman Communications will conduct interviews with the most significant Podcast hosts in the spiritual space.
** Newman Communications will giveaway 5 books on the top talk station in the top 20 markets.
ONLINE
** Newman Communications will place authored pieces by Editor Mia Tomikawa on the United States site belief.net. promoting “Invincible Thinking.”
** Newman Communications will place an authored piece by Mia Tomiakwa on Huffington Post Religion promoting “Invincible Thinking.”
** Newman Communications will pitch feature stories to over 100 spiritual and 100 business, career and self-help sites featuring “Invincible Thinking.”
** Newman Communications will contribute content to the major social media site Mind, Body, Green.
** PR NEWSWIRE RELEASE TO 5,000 ONLINE OUTLETS
** Newman Communications will pitch book reviews, features, mentions and author pieces about “Invincible Thinking” to the top 50 Spiritual Magazines (Spirituality and Health, Mindful and Live Happy) as well as top 50 Women’s Magazines. Overall, Newman Communications will pitch over 300 newspaper, magazine, wire service and columnist in the Spiritual, Business, Career and Self-Help space.
** PR NEWSWIRE RELEASE TO 1,000 PRINT OUTLETS (Newspapers, Magazines, Wire Services and Columnists)
TELEVISION
** Local Ministers in New York, New Jersey, Los Angeles, San Francisco, Atlanta and Tampa will be pitched in the United States to do a series of local television Interviews highlighting “Invincible Thinking.”
LOCAL
** The United States and Canada Temples (located in New York, Los Angeles, San Francisco, Atlanta, Tampa, and Toronto) associated with the author will be engaged in their own local seminars on “Invincible Thinking” and are looking for local stores to purchase the book at.
In New York, Los Angeles, San Francisco, Los Angeles and San Francisco, Newman Communications will pitch local TV, Radio, Newspaper and Online media as well as local Japanese American publications to support Independent Bookstore sales.
INVINCIBLE THINKING ADVERTISING
— Ad in Success Magazine
— Ad in Entrepreneur Magazine
— Ad in Spirituality and Health Magazine and Mindful Magazine
— Online Ads in top spiritual and self-help sites and social media platforms
SOCIAL MEDIA
— Ongoing promotion on Okawa Books website and multiple Facebook platforms that have over 50,000 likes in total and growing.
— SITE ADVERTISING TO SPIRITUAL AND ONLINE SITES
CO-OP MONEY AVAILABLE FOR CHAIN, INDEPENDENT AND ONLINE RETAILERS
Available Editions
EDITION | Hardcover |
ISBN | 9781942125259 |
PRICE | $16.95 (USD) |
Featured Reviews
Good old fashioned but still timeless advice. The chapters are short and easy to read and the book is well structured. Although it is a translation and there are cultural differences the book will be useful to everyone. A great book - Thank you
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