Gold Rush In The Jungle
The Race to Discover and Defend the Rarest Animals of Vietnam's "Lost World"
by Dan Drollette, Jr.
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Pub Date Apr 16 2013 | Archive Date Apr 16 2013
Crown Publishing | Crown Trade
Description
Containing research gathered from famous biologists, conservationists, indigenous peoples, former POWs, ex-Viet Cong, and the first U.S. ambassador to Vietnam since the war's end, Gold Rush in the Jungle goes deep into the valleys, hills, and hollows of Vietnam to explore the research, the international trade in endangered species, the lingering effects of Agent Orange, and the effort of a handful of biologists to save the world's rarest animals.
Marketing Plan
Marketing Contact: Julie Cepler
National review and feature attentionNational and regional NPR campaignExplore a feature on a travel site such as Fodors.comEblasts to animal, travel, and environmental interest bloggersEnrollment in early galley review programs such as Goodreads and Amazon VineSlideshow of pictures for online accounts and social media promotionAcademic and Library promotionFinished copy mailing to zoos, conservancies, environmental groups, and animal protection groupsFinished copy mailing to Vietnamese-American organizationsOutreach to the Society of Environmental Journalists and the National Association of Science WritersGalley mailing to top independent accounts
Available Editions
| EDITION | Other Format |
| ISBN | 9780307407047 |
| PRICE | $25.00 (USD) |