The Hundred Dresses

The Most Iconic Styles of Our Time

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Pub Date Jun 11 2013 | Archive Date May 29 2013

Description

The dress is the last bit of femininity in our closets; it's the only item of clothing which (most) men and women don't share. Wearing a dress is a powerful way for women to express themselves--and every style conveys a different message. Inspired by the Eleanor Estes' children's classic The Hundred Dresses, Erin McKean's classic-to-be by the same title, with chic illustrations by Donna Mehalko, is a definitive look at the dresses, vintage and modern, that make an inarguable statement about the woman who wears them.

Each evocatively illustrated entry identifies one of a hundred different dresses accompanied by a witty and informative look at the history of that particular style, famous wearers (if applicable), and what message, subtle or overt, is conveyed by the dress. Notes on where such a style could be observed and accessories of the wearer are also included.

Featured are The Wench; The Sari; The Vreeland; The Wrap; The Austen; The Beckham; The Siren (any style, as long as it's red); The Chanel Ingenue; The Caftan; The Guinivere; The Jackie; The Slip Dress; The Biohazard (any dress dangerous to bystanders or the wearer: think Lady Gaga); and scores more. The book also includes a suggested reading list of fashion books, dresses from literature, and an index.

Part style commentary, part fashion blueprint, part clever field guide, The Hundred Dresses will ensure that no woman (or man) ever underestimates the power of the dress.

The dress is the last bit of femininity in our closets; it's the only item of clothing which (most) men and women don't share. Wearing a dress is a powerful way for women to express themselves--and...


Advance Praise

“In Erin McKean's frock-filled world, dresses are no mere body coverings but are the uniforms for secret lives. This glorious book sews together a story for every style and makes you look at your own wardrobe anew and wonder what adventures you should be having with your own dresses.”—Ruth Singer, author of The Sewing Bible

“Celebrities, movie stars, literary and historic figures, you and I wear them, wore them, or want them. This wonderfully illustrated book of iconic dresses is told with wit and wisdom. It’s a joy to look at and to read.”—Ilene Beckerman, author of Love, Loss, and What I Wore

“What a supremely witty, highly informative, and great-looking book this is! It made me want to be a woman.”—Henry Alford, author of “Would It Kill You to Stop Doing That?": A Modern Guide to Manners

“In Erin McKean's frock-filled world, dresses are no mere body coverings but are the uniforms for secret lives. This glorious book sews together a story for every style and makes you look at your own...


Marketing Plan

National consumer advertising campaign

National radio, print, and online media campaign

Digital assets: slideshows of dress images

Coverage on fashion, women’s interest, and DIY websites

Social media campaign with quizzes and polls

First serial placement

National consumer advertising campaign

National radio, print, and online media campaign

Digital assets: slideshows of dress images

Coverage on fashion, women’s interest, and DIY websites

Social media...


Available Editions

EDITION Other Format
ISBN 9781608199761
PRICE $23.00 (USD)