Description
Most people hate to complain and so they will put up with defective cars, contaminated food, insurance company abuses, botched vacations, and government errors and indifference. The Art of Complaining evens the playing field.
The Art of Complaining gives readers an arsenal of successful complaint tactics and claim letters compiled by Phil Edmonston, Canada’s best-known consumer advocate and the author of the best-selling Lemon-Aid car guides. The Art of Complaining takes readers on a 45-year journey of consumer advocacy seen through the eyes of this former Member of Parliament, Ralph Nader Associate, and former member of the boards of Consumer Reports and The Quebec Bar Association. Edmonston has battled carmakers, dealers, insurance companies, lawyers, and government officials, both in the courts and in the streets. Indeed, Phil is Canada’s toughest customer.
A Note From the Publisher
Phil Edmonston, Canada's toughest customer, is a former MP and Consumers Union board member. For over 42 years he has written more than 140 Lemon-Aid bestsellers. About three decades ago Nissan and Honda sued Phil for $5 million — and lost. He regularly gets tossed out of auto shows. Currently, he lives in Panama.
Marketing Plan
Twitter, Facebook, Pinterest, Dundurn.com campaigns
Trade shows, school and library conferences
Targeted media and blogger review mailings
Niche marketing to associations and interest groups
Consumer and author newsletters
Available Editions
| EDITION | Other Format |
| ISBN | 9781459719446 |
| PRICE | CA$16.99 (CAD) |
Links
Available on NetGalley
| (PDF) |
| (PDF) |
