FBP: Federal Bureau of Physics Vol. 1: The Paradigm Shift
by Oliver, Simon; Rodriguez, Robbi
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Pub Date Feb 25 2014 | Archive Date Mar 25 2014
DC Entertainment | Vertigo Comics
Description
Wormholes in your kitchen. Gravity failures at school. Quantum tornadoes
tearing through the midwest. As with all natural disasters, people do
what they always do: They adapt and survive. And if things get really
bad, the Federal Bureau of Physics (FBP) is only a call away.
FBP: Federal Bureau of Physics
is the story of Adam Hardy: Young, brash and smart, he's a rising star
at the FBP, but when a gravity failure leads to the creation of an
alternate dimension known as a "BubbleVerse," Adam is sent on a rescue
mission and finds his skills and abilities pushed to their limits when
he discovers his partner has a different agenda…
Collects issues #1-7
Marketing Plan
Solicitation
· Digital and Physical ARCs
· Sales Kits which include key #1 issues
· Email blasts to reviewers, booksellers and librarians
· Posters and bookmarks
· Indie Bound Red Box
· Digital Vertigo Defy Preview Book
· $250,000 marketing budget
· $9.99 price on first print editions of FBP VOL. 1, HINTERKIND VOL. 1,
COFFIN HILL VOL. 1, and DEAD BOY DETECTIVES VOL. 1
Advertising
· PRINT: LA Times Hero Complex, Booklist, Publisher's Weekly, Library
Journal, Entertainment Weekly, Romantic Times, Mystery Scene,
Sunday papers (Chicago Tribune, LA Times, New York Times) Vertigo
Defy preview book insertion
· ONLINE: Pitchfork, Facebook, BuzzFeed, IGN, NYTimes.com, Gawker,
HuffPo, AV Club, Hero Complex, Wired, Library Journal, Booklist,
Shelf Awareness, Good Reads, ew.com, Romantic Times
· OUTDOOR: Wild Posting Campaign, Titan Media Campaign, Street
Stenciling campaign
Online Promotion
· Good Reads and Shelf Awareness giveaways
· Feature in Vertigo monthly newsletters
·
Promotion through Vertigo and DC Comics social media
· DC All Access promo
Other Promotion
· EVENTS: Promotion at Emerald City Comic Con, Wondercon, San
Diego Comic-Con, NYCC, Brooklyn Book Fair, ALA Annual, Book Expo,
Book store events, launch event at BEA
· Promotional Co-op allowance
· Bookstore Co-op
Library Marketing
· Feature on the cover of Ingram and Baker & Taylor Graphic Novel
supplements
· E-blasts with galley links sent to list of 4000 libraries
· Promotion at ALA in Las Vegas (panels and signings with creators)
· Sales kits including all #1 issues, posters, and bookmarks sent to
libraries
Available Editions
| EDITION | Other Format |
| ISBN | 9781401245108 |
| PRICE | $9.99 (USD) |
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