The Photographer's Guide to Marketing and Self-Promotion

This title was previously available on NetGalley and is now archived.
Buy on Amazon Buy on BN.com Buy on Bookshop.org
*This page contains affiliate links, so we may earn a small commission when you make a purchase through links on our site at no additional cost to you.
Send NetGalley books directly to your Kindle or Kindle app
Cancel
1
To read on a Kindle or Kindle app, please add kindle@netgalley.com as an approved email address to receive files in your Amazon account. Click here for step-by-step instructions.
2
Also find your Kindle email address within your Amazon account, and enter it here.
Pub Date Jun 22 2010 | Archive Date Sep 01 2012

Description

This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. Real-life examples, case studies, and interviews, clearly show photographers how to build a satisfying and lucrative career.

This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography...

Read More Read More

Advance Praise

"The thoroughness of this step-by-step approach is also its greatest strength: Even an experienced self-promoter would probably glean enough new information ... to give new life to his marketing efforts."-Photo District News

"Piscopo's book is full of specific, practical information that takes into account today's difficult economic climate for commercial photographers ... Promotion pieces, portfolios, advertising, public relations, rates, reps, and the ethics of good business are just a few of the other topics covered in this excellent manual."-Popular Photography

"[Maria Piscopo's] years of expertise as a teacher, photo rep, and consultant give her the insight and power to move you and your business forward. I read her book and ... the next day I put her techniques and scripts to work right away and put together one of the best bids I've ever done. I strongly endorse Maria."-Andy Batt, Co-Owner, photographer, andyBATTstudio, Board Member, ASMP Oregon

"Maria's insight into the working photographer is incredible. She helped me understand the process, and how to grow with it!"-Nick Vedros, Vedros & Associates Photography

"The thoroughness of this step-by-step approach is also its greatest strength: Even an experienced self-promoter would probably glean enough new information ... to give new life to his marketing...

Read More Read More

Available Editions

EDITION Other Format
ISBN 9781581157147
PRICE $24.95 (USD)
PAGES 256

Links

Additional Information

This site uses cookies. By continuing to use the site, you are agreeing to our cookie policy. You'll also find information about how we protect your personal data in our privacy policy.