The Art and Business of Photography

This title was previously available on NetGalley and is now archived.
Buy on Amazon Buy on BN.com Buy on Bookshop.org
*This page contains affiliate links, so we may earn a small commission when you make a purchase through links on our site at no additional cost to you.
Send NetGalley books directly to your Kindle or Kindle app

1
To read on a Kindle or Kindle app, please add kindle@netgalley.com as an approved email address to receive files in your Amazon account. Click here for step-by-step instructions.
2
Also find your Kindle email address within your Amazon account, and enter it here.
Pub Date Feb 14 2011 | Archive Date Sep 01 2012

Description

In The Art and Business of Photography, Carr offers both a detailed history of the industry and of-the-moment advice about the profession today. Her comprehensive guide provides essential information about the photographer’s legal and business concerns, and explains the difficult balance between maintaining a successful business and pursuing creative, noncommercial photography work. Both aspiring and established photographers can draw inspiration from three photo essays, as well as interviews from eleven top photographers, including Ken Hawkins, Barbara Karant, and Gail Mooney.

In this book readers will learn about:

How to integrate artistic expression and business savvy How to find clients and future prospects Licensing in the new economy The new professional photographer Business management, marketing, and sales How to improve your craft Fostering creativity and openness How to balance both personal, noncommercial photography and a professional photography career

With equipment checklists, inspirational photo essays from prominent photographers, industry resource lists, and detailed charts illustrating essential legal and business issues, The Art and Business of Photography will help any budding photographer develop both creative abilities and business acumen.

“[The] persistence to start or maintain careers in this industry that I see in so many of my colleagues inspired me to write this book,” says Carr. “I hope to provide the information and practical resources necessary for photographers to find the delicate balance of art and business.”

Susan Carr is a Chicago-based photographer and has been in the business for more than twenty years. Her photographs are included in corporate and private collections, most notably the Pfizer Corporation and the Museum of Contemporary Photography. A former president of the American Society of Media Photographers (ASMP), Carr has long been dedicated to the advocacy and education of fellow photographers and currently serves as education director at ASMP. She is the editor of ASMP Professional Business Practices in Photography, Seventh Edition (Allworth Press).

In The Art and Business of Photography, Carr offers both a detailed history of the industry and of-the-moment advice about the profession today. Her comprehensive guide provides essential...


Advance Praise

“At last, a book that addresses the rapidly changing realities all photographers are facing today! … Susan Carr has packed practical ideas, actionable advice, and thought-provoking analysis into a concise, personal, and accessible gem of a book.”—Judy Herrmann, former ASMP president, award-winning photographer, speaker, and consultant

“Susan Carr's book does a great job with that balancing act that is art + commerce. This is an important read.”—Chase Jarvis, visual artist

“Susan Carr brings a deep knowledge of photography and business together to create an excellent resource for the professional photographer. She helps you understand the current photo marketplace in the context of a changing technological and social landscape.”—Peter Krogh, photographer, author of The DAM Book

“At last, a book that addresses the rapidly changing realities all photographers are facing today! … Susan Carr has packed practical ideas, actionable advice, and thought-provoking analysis into a...


Available Editions

ISBN 9781581157598
PRICE