Cover Image: The Innovation Mindset

The Innovation Mindset

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Member Reviews

The Innovation Mindset by Lorraine H Marchard helps you brainstorm and becoming a creative thinker for any industry you are in.  This book is all about innovation and how you can use it to help your career and life goals.  The book says that innovation comes up with at least three ideas. This book helps you learn how to think and innovation. If you want to have a business even a small business you get to learn how you have to take steps to learn more business.
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This book is interesting in the way of interpreting invention and innovation as well as practical applications of the concepts in practice. The whole book is written in the form of story as well as provides different examples of innovative companies. There is a good resources index for additional information, education and awards. Sometimes I felt it was a bit of a textbook and overall the book brings a good practical advice.
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THE INNOVATION MINDSET is written by Lorraine H. Marchand, general manager of life sciences at IBM Watson Health, with John Hanc. Marchand draws on her long experience in new product management and her work as an adjunct professor at Columbia Business School to develop and describe "Eight Essential Steps to Transform Any Industry." These "laws" are explained in individual chapters filled with illustrative anecdotes, questions to consider and some summary takeaways. The many examples add a practical, realistic note and help make the ideas more memorable. Although THE INNOVATION MINDSET is slightly repetitive in places, it could provide an excellent outline and discussion prompt for Business classes as well as for individual entrepreneurs and corporate employees. Marchand acknowledges that she has written this text for readers "interested in fomenting change or who want to better understand the process of innovation." And she is an superb guide, helpfully including a chapter devoted to the "unique challenges women innovators face and why" plus an appendix which lists resources for women innovators. That is only one of seven appendices; others include information about and examples of a business plan, funding application, and a pitch deck. Be curious and have a look at THE INNOVATION MINDSET – as Marchand writes, "whether you are sixteen or sixty, your whole life is ahead of you. You can choose your area of focus and start generating new ideas today. Your time is now." 4.5 stars
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12 Summer Non-Fiction Releases to Have on Your Radar📚🫶 If you are always looking for exciting upcoming releases to add to you TBR piles, here are 12 non-fiction summer releases you won’t want to miss being published in June, July and August. 
The Innovation Mindset: Eight Essential Steps to Transform Any Industry by Lorraine Marchand with John Hanc
Was this review helpful?
This book is interesting in the way of interpreting invention and innovation as well as practical applications of the concepts in practice. The whole book is written in the form of story as well as provides different examples of innovative companies. There is a good resources index for additional information, education and awards. Sometimes I felt it was a bit of a textbook and overall the book brings a good practical advice.
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