A guide to cultivating behaviors that will help you succeed and empower those around you—based on a popular, inspirational TED Talk.

"Dudley provides true stories, genuine insights, and clear strategies that will allow you to reach new levels of success and impact. Whether you're a CEO or recent graduate, you'll uncover incredible lessons that could transform your life." ―Shane Feldman, CEO, Count Me In

If you're intimidated by the mystique surrounding leadership, this book is for you. Drew Dudley simplifies leadership without denying its complexity, demonstrating that leadership in all its forms begins at the same clear and accessible place for everyone: what he calls "Day One."

Day One is when you discover, define, and start to consistently deliver on your foundational leadership values. Living that day over and over is what creates leaders, and Dudley provides the key tools necessary to craft and commit to your own personal Day One, including:

• A step-by-step process designed to surface your core leadership values and embed them into your daily behavior
• A roadmap to behavioral changes proven to increase commitment, pride, productivity, and happiness
• Insights into key leadership values that drive performance and impact

Sharing the process that led him through battles with alcohol, obesity, and personal tragedy, Dudley shows you how to develop a relentless commitment to the daily behaviors that will make you a better executive, coach, or teacher, and how you can inspire others to do the same.

This Is Day One shows you how to think of yourself as a leader. Through the insights of leaders of all types—CEOs, elite athletes, cab drivers, custodians, and everyone in between—Dudley helps you understand what your Day One needs to look like, reminds you why you're a leader, and makes clear what you can do about it—starting today, on Day One.