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book cover for Sustainable Home

Sustainable Home

Practical projects, tips and advice for maintaining a more eco-friendly household

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Pub Date Oct 04 2018 | Archive Date Nov 05 2018


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Description

Sustainable Home is a stylish, inspirational and practical guidebook to maintaining a more environmentally friendly household.

Sustainable lifestyle blogger and professional Christine Liu takes you on a tour through the rooms of your home – the living area, kitchen, bedroom and bathroom – offering tips, tricks and 18 step-by-step projects designed to help you lead a more low-impact lifestyle.

From guidance on decluttering and living minimally to advice about plant-based foods to tips on repairing old clothes, this book touches every aspect of home life.

Whether its by making your own toothpaste, converting to renewable energy sources, reducing your consumption of plastic, growing your own herb garden or upcycling old pieces of furniture, the projects in this book offer numerous ways – both big and small – to make a difference. 

With environmental issues at the forefront of global politics, the desire to make small changes on an individual level is on the rise; this book will guide anyone hoping to make a difference, but who perhaps don’t know where to begin.
Sustainable Home is a stylish, inspirational and practical guidebook to maintaining a more environmentally friendly household.

Sustainable lifestyle blogger and professional Christine Liu takes you...

Marketing Plan

Key Selling Points:

  • Stylish, accessible guide to living a more conscious lifestyle
  • Specially commissioned photography that appeals to the Kinfolk/Cereal readers' market
  • Tips, tricks and techniques will by accompanied by informative discussion on the importance (and positive impact) of sustainable living

 
Key Campaign Activity
 
Consumer Marketing:

  • Social media campaign via Quarto Homes
  • Quarto Knows email campaign
  • Author social media support

 
Publicity/Media:

  • National media, covering sustainability: Mother Earth News, Better Homes and Gardens, Southern Living, Nature’s Garden, Birds & Blooms, Country Woman, , Mother Earth Living, Sunset Magazine, Living the Country Life, Garden Gate, Organic Life, Garden Design, Hobby Farms
  • Daily Newspapers – potential targets: Dallas Morning News, , Chicago Tribune, Houston Chronicle, Sacramento Bee, Cleveland Plain Dealer, Miami Herald, Philadelphia Inquirer, San Francisco Chronicle, Minneapolis Star Tribune, Arizona Star, Denver Post, Atlanta Journal Constitution
  • Wire services: Associated Press, Knight Ridder, Tribune Media Services
  • Regional Magazines: Midwest Living, Southern Living, Sunset, Northern Gardener
  • Rural Living-related outlets: Green Craft Magazine Backwoods Home, Capper’s Farmer, Colorado Country Life, Cottage Life, Country, Country Line, Country Living, Country Roads, Country Woman, Farm & Ranch Living, Grit, Living the Country Life, Modern Farmer, Mary Jane’s Farm Mother Earth News, Rural Delivery, Rural Mom, Rustik Magazine, Simplify Live Love, Southern Lady, Texas Farmer’s Daughter
  • Green Living/Sustainability outlets including, Green Life, Earth911.com, Greenability, Crunchy Green Mom, Eco DaddyO, Green Phone Booth
  • Garden Center/Wholesalers media: Green Profit, Grower Talks, Nursery Management, Floral Management 
  • Blogs and Websites:  Garden Therapy, GreenGirls, GardenRant, Dallas Life Blog, Empress of Dirt (Canada), In the Garden , Gardenista, Garden Therapy, Kiss The Earth, Penn Live Blog, Diggin’ In, HGTV Garden Blog, Life on the Balcony, Let's Get Dirty, Gardening Gone Wild
  • Book Trade:  Library Journal, Publishers Weekly, Booklist, Bookish, Shelf Awareness
  • Radio – Local & Syndicated Programs: You Bet Your Garden/Philadelphia (and national NPR syndication), Bob Tanem In the Garden/ San Francisco, Garden Talk/San Francisco, Joy In the Garden/Vermont, In the Garden/Memphis, Mike Nowak/Chicago, Garden Life Radio
  • Trade Review: Library Journal, Publisher's Weekly, Booklist, Bookish, Shelf Awareness, Kirkus, BookTrib

Key Selling Points:

  • Stylish, accessible guide to living a more conscious lifestyle
  • Specially commissioned photography that appeals to the Kinfolk/Cereal readers' market
  • Tips, tricks and techniques will...

Available Editions

EDITION Other Format
ISBN 9780711239692
PRICE $22.50 (USD)
PAGES 160

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