Games and Gamification in Market Research
Increasing Consumer Engagement in Research for Business Success
by Betty Adamou
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Pub Date Nov 03 2018 | Archive Date Nov 30 2018
Kogan Page Ltd | Kogan Page
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Description
Market research analysts, market research consultants, consumer insight managers, product developers, marketing strategists and data analysts
Available Editions
| EDITION | Other Format |
| ISBN | 9780749483357 |
| PRICE | £39.99 (GBP) |
| PAGES | 360 |