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book cover for Rosa Parks

Rosa Parks

My First Rosa Parks

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Pub Date Feb 05 2019 | Archive Date Mar 14 2019


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Description

This board book version of Rosa Parksan international bestseller from the highly acclaimed Little People, BIG DREAMS series—introduces the youngest dreamers to the "Mother of the Freedom Movement."

Rosa Parks grew up in Alabama, where she learned to stand up for herself at an early age. Rosa went on to become a civil rights activist. In 1955, she refused to give up her seat to a white man on a segregated bus, sparking the Montgomery Bus Boycott. Her courageous decision had a huge impact on civil rights, eventually leading to the end of segregation on public transport. She never stopped working for equal rights. Babies and toddlers will love to snuggle as you read to them the engaging story of this fascinating icon, and will also enjoy exploring the stylish and quirky illustrations of this sturdy board book on their own.

Little People, BIG DREAMS is a best-selling biography series for kids that explores the lives of outstanding people, from designers and artists to scientists and activists. All of them achieved incredible things, yet each began life as a child with a dream.

This empowering series of books offers inspiring messages to children of all ages, in a range of formats. The board books are told in simple sentences, perfect for reading aloud to babies and toddlers. The hardcover and paperback versions present expanded stories for beginning readers. With rewritten text for older children, the treasuries each bring together a multitude of dreamers in a single volume. You can also collect a selection of the books by theme in boxed gift sets. Activity books and a journal provide even more ways to make the lives of these role models accessible to children.
 
Inspire the next generation of outstanding people who will change the world with Little People, BIG DREAMS!
 
This board book version of Rosa Parksan international bestseller from the highly acclaimed Little People, BIG DREAMS series—introduces the youngest dreamers to the "Mother of the Freedom Movement."

...

Marketing Plan

Press campaign featuring entire LPBD series and ethos of “Little girls with dreams become women with great vision” reflected in all materials 

·       January: Styled blogger and media mailing of assorted LPBD titles to top 10 influencers and top 25 national  

·       Partner with major media on women’s history campaign: Teen Vogue (Elaine Welteroth, Rookie, Bustle, HuffPo 

·       “I am _____” (Jane/Ella/Frida) campaign  Board Books  

·       January: blogger mailing of 2 LPBD board books  

·       Email pitch to parenting and pregnancy media targeting “new for baby” roundups  Advertising 

·       Sponsored posts on 2-5 major blogs  o    Mother, Geri Hirsch, Tiffani, Lauren Conrad 

·       Boosted posts on Instagram to followers of specific bloggers/accounts  

Press campaign featuring entire LPBD series and ethos of “Little girls with dreams become women with great vision” reflected in all materials 

· January: Styled blogger and media mailing of...


Available Editions

EDITION Other Format
ISBN 9781786032638
PRICE $9.99 (USD)
PAGES 24

Average rating from 47 members


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