Quack

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Description

Ten-year-old Shady Cook struggles with selective mutism caused by anxiety. His best friend, Pouya, gets it—despite being the class clown, he has his own hang-ups lurking just below the surface...

Marketing Plan

Trade, library, school and consumer advertising 

ARC distribution via Netgalley and Edelweiss 

Social media campaign across all Albert Whitman & Company profiles 

Top account mailing 

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