A Dog's Perfect Christmas

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Pub Date 20 Oct 2020 | Archive Date 20 Oct 2020

Description

The perfect, feel-good holiday gift from W. Bruce Cameron, the #1 New York Times and USA Today bestselling author of the A Dog’s Purpose series

The problems fracturing the Goss family as Christmas approaches are hardly unique, though perhaps they are handling them a little differently than most people might. But then a true emergency arises, one with the potential to not only ruin Christmas, but everything holding the family together.

Is the arrival of a lost puppy yet another in the string of calamities facing them, or could the little canine be just what they all need?

A Dog’s Perfect Christmas is a beautiful, poignant, delightful tale of what can happen when family members open their hearts to new possibilities. You’ll find love and tears and laughter—the ideal holiday read.


The perfect, feel-good holiday gift from W. Bruce Cameron, the #1 New York Times and USA Today bestselling author of the A Dog’s Purpose series

The problems fracturing the Goss family as Christmas...


Marketing Plan

Plans:

-National media campaign

-National author tour

-National print and online advertising including Los Angeles Times, Goodreads, and Hallmark Channel

-Major prepublication trade and consumer buzz campaign including advertising and

extensive ARC mailings and giveaways

-Major digital marketing campaign including a digital preview, cross-promotion with author’s extensive social media fan base, BookTuber and Bookstagram outreach, sweepstakes, and email campaign

-ABA signed book pre-order campaign

-Small business Saturday promotional item giveaways

-“Family Holiday” travel sweepstakes

-Author videos

-Reading Group Guide

-Regional Holiday Catalog advertising

-Extensive library outreach and promotion

Plans:

-National media campaign

-National author tour

-National print and online advertising including Los Angeles Times, Goodreads, and Hallmark Channel

-Major prepublication trade and consumer buzz...


Available Editions

EDITION Other Format
ISBN 9781250163585
PRICE $15.99 (USD)
PAGES 272

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