FAT CHANCE
by
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Pub Date Nov 13 2012 | Archive Date Nov 17 2012
PENGUIN GROUP Hudson Street Press | Hudson Street Press
Description
“A calorie burned IS a calorie burned, but a calorie eaten IS NOT a calorie eaten. And therein lies the key to understanding the obesity pandemic.” —Dr. Robert Lustig
When the government got on board with the idea that we had to get the fat out of our food, the food industry panicked because fat is one of the things that makes food taste good. At the same time, sugar suddenly became
cheap and much more available in the form of high-fructose corn syrup. Dr. Robert Lustig, author of the upcoming book FAT CHANCE, is not saying that high-fructose corn syrup is worse than other kinds of sugar, but what he says is important to know: sugar is sugar; it’s just that this kind of sugar is cheap. The food industry started to shovel a lot more of it into all our food – even food that didn’t used to have sugar. This turned out to be a kind of perfect storm for Americans: all that sugar didn’t just give us too many calories; it created an environment that has disastrously altered our biochemistry. We’re fat, we’re sick, and the really scary part is that we can’t help it. We are powerless to control our behavior around food in the face of the hormonal imbalances that are driving us.
Even if the forces that created this problem won’t help us, we can help ourselves. Dr. Lustig outlines a very simple plan to re-adjust the hormones that regulate hunger and satiety, reward, and stress. FAT CHANCE also explains which foods are the problem, and which ones are the solution; and the solution is not only delicious but affordable.
Other important facts that come to light:
▪Fiber is the difference between real food and processed food. Fiber is part of the 'antidote'.
▪The role of the food industry and the U.S. Government in fostering this epidemic by promoting market gains over public health.
▪Obesity is not a behavior - it is the body’s response to “brain starvation”
▪Exercise does not result in weight loss. Rather, it results in muscle gain, which is way more important for health and longevity.
With over 2.5 million views of his controversial viral video “Sugar: The Bitter Truth”, it is this epidemic of sugar related illness is gaining major awareness in the public.
This book is a journey into the working of the body. It is a journey into the biochemistry of our brains and our fat cells. It is a journey into the mismatch between our environment and our biochemistry, and it’s a journey to the world of business and politics. This book is about the dispassionate science and logic of obesity, and how the science can help individuals and society.
Advance Praise
"No scientist has done more in the last fifty years to alert Americans to the potential dangers of sugar in the diet than Dr. Robert Lustig." —Gary Taubes, author of Why We Get Fat and What To Do About It
"Robert Lustig is neither ringing an alarm bell nor giving us a gentle, paternalistic nudge. His message is more authentic. He is a medical doctor issuing a prescription. In order to address a current cocktail of health threats, Americans must alter their diets and do so radically. Those alterations must begin with a dramatic reduction in the consumption of sugars."—Alec Baldwin
“Our eating habits are killing us. In this timely and important book, Dr. Robert Lustig presents the scientific evidence for the toxicity of sugar and the disastrous effects of modern industrial food on the hormones that control hunger, satiety, and weight. He gives recommendations for a personal solution to the problem we face and also suggests a public policy solution. Fat Chance is the best book I've read on the relationship between diet and health and the clearest explanation of epidemic obesity in our society.”
—Andrew Weil, M.D., author of Spontaneous Happiness
"The obesity pandemic is well documented. But what can be done about it? More importantly, when does a personal health issue rise to become a public health crisis? In Fat Chance, Dr. Robert Lustig examines the science of obesity to determine the role that our current diet (especially too much sugar and too little fiber) plays in weight gain and disease. Using that knowledge, he proposes changes in our personal, public, and governmental attitudes to combat this scourge. Fat Chance is a 'savory' read with a 'sweet' finish."
— Sanjay Gupta, M.D.
"Fat Chance is THE manifesto for our time. It reveals the real reasons we why we are fat nation and how to cure the obesity epidemic. It gets right to the root of the problem, which is not gluttony and sloth as the food industry, government and your neighbor would have you believe. It is because we are drowning in a sea of sugar which poisons our metabolism, shrinks our brain and threatens our national security and global competitiveness. Every American, politician, teacher, and business leader must read this book. Our nation's future depends on it." —Mark Hyman, MD, author The Blood Sugar Solution
“Fat Chance is an extraordinary achievement. Obesity's causes, mechanisms, health consequences, and preventive approaches are all devilishly complicated, but Dr. Lustig's outstanding contribution clarifies the complexity via a writing style that's accessible, insightful, and often gently humorous. Robert Lustig is a clinician, a scientist, and an advocate -a combination that that makes him uniquely qualified to bring the condition's many facets into sharp focus. Obesity has become the word's number one health problem. Fat Chance is the book for all of us who must confront this epidemic.”—S.Boyd Eaton, M.D., Departments of Radiology and Anthropology, Emory University and father of the Paleo Diet movement
Available Editions
| EDITION | Hardcover |
| ISBN | 9781596431009 |
| PRICE | $25.95 (USD) |
