The Business Case For AI

A Leader’s Guide to AI Strategies, Best Practices & Real-World Applications

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Pub Date 05 Apr 2022 | Archive Date 25 Apr 2022

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Description

AI is a powerful business tool that can make operations more efficient, employees more productive, and customers delighted. Unfortunately, leaders who want to take advantage of AI often don’t know where to start. In The Business Case for AI, Kavita Ganesan takes the mystery out of implementing AI, showing you how to launch AI initiatives that get results. With real-world AI examples to spark your own ideas, you’ll learn how to identify high-impact AI opportunities, prepare for AI transitions, and measure your AI performance. Simple and compelling, The Business Case for AI gives leaders the information they need without the technical jargon. Whether you want to jumpstart your AI strategy, manage your AI initiatives for better outcomes, or simply find inspiration for your own AI applications, The Business Case for AI is your blueprint for AI success.


Kavita Ganesan, author of The Business Case for AI: A Leader's Guide to AI Strategies, Best Practices & Real-World Applications, is an AI advisor, strategist, educator, and founder of Opinosis Analytics. She works with senior management and teams across the enterprise to help them get results from AI. With over 15 years of experience, Kavita has scaled and delivered multiple successful AI initiatives for Fortune 500 companies as well as smaller organizations. She has also helped leaders and practitioners around the world through her blog posts, coaching sessions, and open-source tools. Kavita holds degrees from prestigious computer science programs, specifically a master’s degree from the University of Southern California, and a Ph.D. from the University of Illinois at Urbana Champaign, with a specialization in Applied AI, NLP, Search Technologies, and Machine Learning. Kavita has been featured by numerous media outlets including CMSWire, Verizon, SD Times, Techopedia, and tED Magazine.

AI is a powerful business tool that can make operations more efficient, employees more productive, and customers delighted. Unfortunately, leaders who want to take advantage of AI often don’t know...


A Note From the Publisher

Author is available for interviews, blog tours, autographed tours, autographed book giveaways, contests, and book club discussions

Author is available for interviews, blog tours, autographed tours, autographed book giveaways, contests, and book club discussions


Advance Praise

Kavita Ganesan has written a must-read for leaders looking to succeed with AI in the enterprise. Kavita's writing style makes a deeply technical topic accessible to every leader, from the C-suite to product managers. If you're interested in learning what AI can do, how to prepare for it and correctly leverage it in your organization, start with this book.

— MARK VARGHESE, TECHNOLOGY DIRECTOR AT EXPEDIA


A practical guide for any leader looking to dip their foot into AI—full of important information for those of us who want to learn the myths, realities, and possibilities of AI so we can apply them to our own domain. 

—BRIAN WANG, DIRECTOR OF RADIATION ONCOLOGY PHYSICS AT YALE


The Business Case for AI provides answers to some of the most important questions in the adoption of AI. 

—HARSHAL DEO, FORMER VP OF PAYPAL


A comprehensive guide to how organizations can start integrating AI. In this book, Kavita helps readers establish an AI mindset and provides strategies for preparing for AI and navigating AI opportunities for success. Whether your organization is new to AI or you've tried AI without much success, this book will equip leaders in making critical decisions in their AI journey.

—GRANT INGERSOLL, FORMER CTO OF WIKIMEDIA FOUNDATION (WIKIPEDIA) 

Kavita Ganesan has written a must-read for leaders looking to succeed with AI in the enterprise. Kavita's writing style makes a deeply technical topic accessible to every leader, from the C-suite to...


Marketing Plan

- National media campaign including television, print, radio and online coverage

- Digital marketing/publicity campaign

- National media campaign including television, print, radio and online coverage

- Digital marketing/publicity campaign


Available Editions

EDITION Hardcover
ISBN 9781544528717
PRICE $26.99 (USD)

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