Ultimate Guide to Pinterest for Business
by Karen Leland
This title was previously available on NetGalley and is now archived.
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Pub Date May 01 2013 | Archive Date Dec 16 2013
Entrepreneur Media Inc. | Entrepreneur Press
Description
PIN YOUR WAY TO PROFITS
How would you like to share your brand, service or products with millions of prospects who are eager to learn more, likely buy, and happy to repin (refer) for thousands of others to see? Pinterest offers this and more.
Bestselling author Karen Leland uncovers the opportunities hiding within this social media phenomenon and reveals what you need to know to participate, promote, and ultimately, profit from Pinterest. Using simple steps, and business-specific applications and solutions, learn how to set up an attractive company profile, reach and engage your target market, identify new markets, develop an enthusiastic following, enhance your reputation, and so much more.
Covers:
· The ins and outs of signing up and getting started
· Building boards that get noticed, drive traffic, and convert fans into customers
· Creating a Pinterest community through power connections, contests, social media outreach, and smart pinning strategies
· Strategies for becoming a power Pinterest user and creating an enthusiastic following
· Best practices for pins that promote, including image optimization, consistent branding, social media integration, and high-value content
· Pinterest etiquette
Advance Praise
Authoritative,
accessible, and specific -- this guide is an invaluable
resource.
-Gretchen Rubin, Author, The Happiness Project
Karen Leland has one of the best grasps on branding I've seen. Ultimate Guide to Pinterest for Business is more than just a book on using Pinterest for marketing, it's a handbook for anyone who wants to understand how to approach branding and social media in today's complex online world.
-Olivia Fox Cabane, Author,The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism
Karen is the behind-the-scenes secret for the success of many small business brands. Her take on Pinterest makes this a fascinating book with a roadmap on how to use this popular platform to increase community engagement, brand visibility, and sales.
-Susan Harrow, Author, Sell Yourself Without Selling Your Soul
Leland shows you exactly how to use this wildly popular tool to pull in more customers and boost our brand’s visibility and credibility.
-Kare Anderson, Author, Moving From Me to We, “Quotable and Connected” Columnist, Forbes and Huffington Post
If you haven't figured out how to make Pinterest work to build your brand, business or platform, Karen Leland's book gives you the details you need to get results without wasting your time. Pinterest is a force to be reckoned with when you know what to do and how to do it, and Karen does both.
-Mike Koenigs, CEO, Instant Customer
Can you make money using Pinterest? Absolutely! Karen Leland's new book shows you the exact steps to master the art of relationship marketing on Pinterest. Read this well-written, comprehensive book, and you'll be attracting and converting leads into paying customers in no time!
-Mari Smith, Social Media Thought Leader, Author, The New Relationship Marketing, Co-author, Facebook Marketing: An Hour A Day
Every small business should read this book - not only because it will show you exactly how to use Pinterest to promote your business, but for the marketing and branding lessons Karen Leland has managed to weave throughout the book. Make Pinterest work as hard as you DO!
-Berny Dohrmann, Founder, CEO Space, Bestselling Author, Redemption the Cooperation Revolution
Ultimate Guide to Pinterest for Business provides the reader with a step-by-step approach and a clear path for maximizing communication in their business or profession. Karen's in-depth knowledge of social media, marketing, and branding are a bonus for anyone wanting to integrate Pinterest into their marketing mix.
-Michelle Patterson, Executive Director, California Women's Conference
Karen Leland's Ultimate Guide to Pinterest for Business is a gem! She has provided the must-have, must-read playbook for pinning in business. I've learned so many ideas, details and strategies that will impact and improve the Pinterest portion of my business and life.
-Susan RoAne, Author, How To Work a Room and The Secrets of Savvy Networking
WOW. This book is
AMAZING! If you're ready to learn everything you need to know about
successfully using Pinterest, then read and absorb the strategies in this brilliant
book by Karen Leland!
-James Malinchak, The
World's #1 Big Money Speaker® Trainer & Coach featured on ABC's hit
TV show, "Secret Millionaire,” Founder, www.BigMoneySpeaker.com
Available Editions
| EDITION | Other Format |
| ISBN | 9781599185088 |
| PRICE | $21.95 (USD) |
