Pipeline to the Pros
by Ben Kaplan; Danny Parkins
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Pub Date Apr 16 2024 | Archive Date Mar 01 2024
Independent Publishers Group | Triumph Books
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Description
For the first time in league history, NBA coaches and general managers are just as likely to have played Division III basketball as they are to have played in the NBA. While the number of former D3 players working in the NBA is higher than ever, small college alums have served in leadership positions since the league’s founding. They shaped the NBA into what it is today, playing integral roles in the Lakers’ initial success in Los Angeles, the inception of several expansion franchises, the creation of the popular All-Star Weekend dunk contest, the globalization of the league, and more.
Their improbable and inspiring journeys tell a bigger story – the history of small college athletics, the evolution of coaching and management in the NBA, and the hiring practices in the most competitive fields. Their alma maters were small, but their impact on the game, and the implications of their success, loom large.
Marketing Plan
- Prepublication online buzz campaign
- Blogger and influencer outreach campaign
- Digital review copies available via Edelweiss
- Ebook spotlights and promotions
- Publisher website spotlights
- Social media spotlights and paid advertising
- Featured at national library and/or regional independent bookseller conferences
- Advertising in trades and basketball publications / sites
- Available for book signings in the authors’ home markets
- Goodreads campaign
- Promotions in conjunction with the 2024 NBA season and on sale date including social media advertising and outreach to basketball influencers
- Author official Twitter: Danny Parkins @DannyParkins
Available Editions
| EDITION | Other Format |
| ISBN | 9781637274330 |
| PRICE | $28.00 (USD) |