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book cover for Consumer Behaviour

Consumer Behaviour

Understanding Consumers in a Digital Landscape

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Pub Date Mar 03 2025 | Archive Date Mar 06 2025

Kogan Page Ltd | Kogan Page

Business, Leadership, Finance

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Description

This textbook is ideal for postgraduate Marketing students taking modules on Consumer Behaviour as part of their degree.

This textbook is ideal for postgraduate Marketing students taking modules on Consumer Behaviour as part of their degree.

Available Editions

EDITION Other Format
ISBN 9781398618619
PRICE £44.99 (GBP)
PAGES 344

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