Grow Your Value

From Lean In to Maxed Out, the question of whether women can “have it all” is always being debated. But Mika Brzezinski, the New York Times best-selling author and Morning Joe cohost, wants us to stop asking the question. Women will never feel truly successful—no matter how much money they make, or how fulfilling their personal lives—if they continue to accept a definition of “success” that is utterly impossible for them to achieve.

Through interviews with powerful women in every walk of life, input from researchers and social scientists, and drawing on her own experiences, Mika helps women pinpoint their personal definition of success. She advises women to define the “marketing brand” that encompasses their value in the workplace, and the “in-house brand” that describes their core values and goals. Women can stop feeling overwhelmed, overscheduled, frantic and forever guilty—but only if they choose their goals confidently and unapologetically, and focus their efforts accordingly. A companion piece to Mika’s ongoing work with Arianna Huffington (and the Thrive Conference) and a response to Sheryl Sandberg’s Lean In, this book breaks open the myth of the “work-life balance” once and for all.