The writers break down the very complex aspect of Business personality into 4 - The Driver, The Explorer. The Crusader and The Captain

With every business venture, different personality types are necessary. This book aims to help you determine what your entrepreneurial personality is and how you can leverage it to the success of your business(es)

The assessments, tools and quizzes provided help the reader better understand how to properly use their strengths and identify gaps in their capabilities

The authors tell stories of popular businesses and the business styles of their founders/ CEOs

In summary, this is a really good guide to helps you identify your leadership style and determine how to positively impact the growth of your business

At the moment I will only give a rating to the book and I hope it is possible for me to write down my reviews on Amazon and Goodreads. I am very grateful to you because your publications are great, especially in the topics that interest me most. Thanks and blessings.

Personality matters and how you (and your colleagues) present and portray themselves can have a marked impact on your success. This is the key message of this book, which suggests that a founder or key leader’s personality and outward presentation can make a significant contribution to a project’s or company’s success, working in conjunction with other well-known factors.

It can be one of the few factors you can directly and specifically influence with a degree of certainty, yet it seems to be often overlooked. This book may help you change that and certainly if you manage to get this area under control then it can have the potential to influence other areas for mutual benefit.

The authors used an analytic methodology to identify four distinct personalities that can be found within successful business builder personalities, and here they leverage this with other research, interviews, academic information and real-world interactions to great effect to present their views. The result is this book and its potential to let you transform yourself, with a guided toolbox at your disposal, and then the rest of the future success pathway is down to you and your possible creations.

The book was written in a clear, hype-free manner, which provides a credible and informative read. No faux inspiration or ‘blowing smoke’ was needed here. You may read this and still feel it is ‘not you’ but that need not be a failure of the book or the reader. Leadership is not for everyone, some people work better in the shadows than in the spotlight, but still there is scope for positive change for all thanks to this book.

It is certainly something worthy of closer consideration and may be a vital aid to you going forward.

Built for Growth, written by Chris Kuenne & John Danner and published by Harvard Business Review Press. ISBN 9781633692763. YYYY

By combining personality types with the ability to scale a business, the authors have created a navigation guide that can help entrepreneurial folks understand and build on their strengths and mitigate the risks that come along with the personality..

A must read book if you are in the process of scaling your business!

It has been a revealing experience reading this book. Even though I don't own or manage a business now, it pays to know what type of builder I would be once I get there.

This book is helpful for anyone who wanted to scale their businesses to the next level and create a team of people who will make sure that things will happen.