Here, the author quoted an example of a whale stuck on the beach. It is so gigantic in size nothing can be done. Slowly, it will die. Same way the author has talked about corporate giants like blue whales who don't understand that they are beached and they would end up dying slowly. The author has shows ways to identify a beached company and how to unbeach them.

I got "Beached Whale" and "The Sink" in one mail from the author - Daren Martin in the exchange of the honest review. I accepted both books but didn't download that time. I completely forgot about books after that. Last week, while checking emails I found the mail and instantly downloaded book to Kindle app. I finished both books within an hour. Yes, both books in an hour because both are just hardly 20-30 pages long. The author knew how to make self-help books interesting. He kept interest intact until last paragraph.