Cover Image: The Sniper Mind

The Sniper Mind

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Member Reviews

The Sniper Mind has an interesting view as to how a sniper see things and evaluates their surroundings prior to taking a sot. This analogy is then paralleled with the need to focus in the business world. Essentially this is the usual lesson but illustrated in a new way.

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At the moment I will only give a rating to the book and I hope it is possible for me to write down my reviews on Amazon. Barnes and Noble and Goodreads. I am very grateful to you because your publications are great, especially in the topics that interest me most. Thanks and blessings.

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A quite different approach to a business book, applying the training and mindset of a sniper to business-orientated tasks. The result is an engaging book that is a lot better than originally feared.

Clearly you are not expected to threaten your business targets with a weapon (or kill them) but many of the properties a sniper must use – such as subject knowledge, situational awareness and human soft skills – can be relevant and beneficial. This book sets out to highlight these and give a good, basic grounding to the reader. A ‘sniper’s boot camp’ you could almost say, mixing some of the latest and best research, military training techniques and real-world experience to good effect.

The utility of this book can be clearly seen. It might not grab everybody at first glance, since it may require a personal connection be formed to get the most out of it, but it remains a credible, informative resource that can help many up their game if they let it. The concept of linking military activity to business is not that far-fetched, as after all many early business models were based on a hierarchal army structure with command-and-control structures and modular (silo) areas of responsibility and operation. There is a reason why many ex-military officers are in demand within many businesses. It is not just for their ability to follow orders and have shiny shoes! Far from it…

This reviewer felt there was something missing with the style and format that held it back, but that is not a reason to ignore it. The content inside was interesting, accessible and valuable. It can be a sturdy performer, doing what it sets out to do, but it just wasn’t supreme leadership material. A good senior officer, but not the commander you may say, to continue the military analogy.

It is different, considerate and worthy of closer scrutiny. You only need to pick up something out of it to get your money’s worth and a lot more besides!

The Sniper Mind, written by David Amerland and published by St. Martin’s Press. ISBN 9781250113672. YYYY

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