a book that gives and overview and general understand on what start up means, changes and brings to your career or life.
defiantly worth a read if you are in the situation of a start up company in any format and job position!

Written to guide readers considering working with start up companies. Working in startups does not suit everyone and reading this book helps prevent making the previous mistakes of others.

At the moment I will only give a rating to the book and I hope it is possible for me to write down my reviews on Amazon. Barnes and Noble and Goodreads. I am very grateful to you because your publications are great, especially in the topics that interest me most. Thanks and blessings.

ENTERING STARTUPLAND

When Jeffrey Bussgang decided to join a startup earlier in his career, he didn't have the benefit of a manual that would help prepare him for the transition to a more entrepreneurial and unstructured environment. While he ultimately did well for himself, by his own account it was a jarring experience that could have been made a little smoother had he been better informed about exactly what he was getting into. On that score, Entering StartUpLand is his way of paying it forward by coming up with the manual that he wished he'd had when he first got his feet wet in the startup scene.

In that sense, Entering StartUpLand is a deep-dive into a startup's different functional areas. From product management to business development and everything in between, Bussgang offers a detailed account of how each specific function contributes to a startup's objectives, the typical practices and process to expect when working in such an area of responsibility, as well as the skills required to thrive in such a position. Interestingly, Bussgang also provides insights on what to expect working in each area as the startup grows and becomes more mature.

An obvious question that one might ask with respect to this book is, "Why would anyone need to read it?" If you happen to already work in a traditional company, and are about to join a startup, isn't it fairly academic to know about the different departmental functions of an organization? Likewise, wouldn't anyone with enough professional experience know enough about this anyway?

It's a fair point, but one that overlooks a couple of things. First: even experienced professionals who are about to take the leap into "StartUpLand" may have been siloed in their previous places of employment to the point that they lack an appreciation of what it is other departments do and how to meaningfully coexist with them. Second, and more importantly: the environment within a startup is a lot more dynamic than a traditional organization, and thus it's incumbent on anyone joining organizations that are still on startup mode to be a little familiar with a lot of things, because it's more than likely they will be responsible for a little bit of everything.

This ground-level view of what it's like to work at a startup is the best part of Entering StartUpLand and makes the book helpful to those keen to give the startup scene a try.

We see startups everywhere. Being a part of the fastest growing economy the word startup is now on the mouth of everyone. Some have their own definitions of it, but as Jeffrey Bussgang mentions it is hard to define the word startup in mere words. To help reader understand the concept and those aspiring to work for startups will definitely get some help by reading this book.

Entering StartupLand: An Essential Guide to Finding Right Job is pragmatic approach to various career options or job profiles and responsibilities that are available almost in every startup. This includes product management, business development, marketing, growth and sales. To help one figure out what to expect when someone joins a startup there are insights from Jeffrey's own life as he started his career with Open Market that was once a startup in 1997.

The book divides in eight chapters and begins with introduction to the startup culture and then discuss various but essential job profiles. Within the context, Jeffrey has made an effort to clarify and get his readers familiar with terms like Scrum and Agile working methodology. This I feel, is good for the reader to know some of the main buzzwords and make an effort to understand if they are new or not familiar with the context.

Having worked myself in one startup, I will say there are times when you dwell in uncertainty. Be ready for that. You may have to handle multiple responsibilities. Jeffrey has differentiated the two organisational paradigms, what a stable corporate life is and how it is different from the startup.

Since it is a nonfiction work, I don't have much to write about the narrative voice. The book is written in an expressive and clear language. I do strongly feel that the author could have make an effort to explore the possibility of other skills that are common with startup culture.

If you want to get familiar with this term and its scions then this book is a great starting point. Perfect target audience are students in colleges and universities or someone looking for a job/career change.

4 out of 5!

Entering StartUpLand by Jeffrey Bussgang has an intriguing premise and I was looking forward to reading it. I even downloaded it early so as to be able to access the file, but when I opened it this week, there was essentially nothing there - just 3 or 4 pages with very little information about the book. I am certainly disappointed, given the positive reviews that Bussgang's other works have received.

I haven't been able to download this book. I contacted Netgalley but they refereed me to common instructions which i tried but it didn't work. Please sort it out. Thank you.