This book, you guys! It has all the cute! And all the food cravings! Grilled cheese and dessert mashups! But Jack and Pepper are so charming I resisted the urge to start baking in the middle of the book.

Their Upper East Side prep school has all the Gossip Girl vibes, which the characters acknowledge more than once. But they are both a lot more Rory Gilmore, surrounded by the Blairs and Serenas but somehow apart from them, which makes them more relatable for most of us. Pepper even has her own Paris Geller-like frenemy.

What was so interesting to me about Pepper and Jack's relationship was that it developed simultaneously on three different levels: in person as classmates, in a chat app as Wolf and Bluebird, and on Twitter as business rivals. There's actually an additional connection that's revealed at the end too. Watching all of those identities converge was so much fun. Like Jack was the answer to all of Pepper's questions.

Everything they go through brings them closer to friends and family as well so neither are so "separate" by the end of the book. I would love to read a companion novel following other characters from their friend group away at college.

Tweet Cute was so much fun and a refreshing break from my usual reads. Fans of Gilmore Girls are sure to love this one.

<b><i>Characters</i></b> 🌷

➽ <b>Meet Pepper</b>. She’s the daughter of the Big League Burger owners, whose family restaurant gained success and turned into a huge corporate chain. I liked that we got to see the changes that their business success brought to Pepper and her family. She had to move to New York with her mother and attend a prestigious private high school where she felt like an outsider trying desperately to fit in. Throughout the years Pepper has become a perfectionist and a hard-working student who has so many things to juggle at the same time (her school work, extracurriculars and of course the involvement in the corporate Twitter account of her family’s business). The school work and competition is tough at her school and it broke my heart to see her struggle under so much academic pressure. However, I also liked that the book portrays how starved Pepper was for time: she always had so many things to do and felt like she wasn’t allowed to fail. Furthermore, Pepper has worked hard to present a flawless image to the public, sometimes making her appear cold when in reality she’s passionate and snarky. To me, <b>Pepper felt like a very realistic teen and showed how much pressure there is on teenagers to do everything all at once</b>. Of course, it also made me happy to see that she ran a baking blog, as her recipes and baked goods had me craving some cake and chocolate.

➽ <b>Meet Jack</b>. He’s the identical twin of Ethan, the golden child at school who seems to get everything he wants both in school and with their parents. That’s <b>why he often feels overlooked and like no one pays attention to whether or not he wants to inherit the small family diner</b>. I really felt for him, as Jack struggles with being seen and not taken for granted by his twin, in whose shadow he constantly cleans up the messes left behind. He also created the Weazle app and is really into web design, but also feels like he has a responsibility to his family and their diner in which he basically grew up. There is a lot of internal struggles there with Jack, especially as he feels like his twin gets away with everything while he’s left to do the dirty work. I wish we’d seen a better conclusion to his issues with his twin though, as a lot was left unsaid and we never get to truly hear Ethan’s perspective, as his perception of who the ‘golden child’ in the family is, turns out to be very different.

➽ <b>I also liked the secondary characters a lot</b>. <b>Pooja</b> is a student Pepper is competing with since she entered school as both are very good and goes from being a nemesis to a tentative friend. I loved that the book tore down competitiveness between girls (though I’m also glad that their rivalry was entirely focused on schoolwork and did not revolve around trying to date the same guy) and showed that cooperating and helping each other out is so much more important. There’s also <b>Paul – Jack’s dorky best friend – and Paige – Pepper’s sister</b> who’s away for college and had a very rocky relationship with her mother. I do wish we’d seen more of Paul (I feel like we got barely enough information about him, or interaction with Jack to get attached) and Ethan (as we only got to see things from Jack’s perspective). I also wanted more squad dynamics, as we often see Jack and Pepper interacting, but rarely have scenes with multiple characters from school. I’d like to have them all grow closer as a friendship group, similar to the glimpse we get of it at the very end.

➽ <b>Pepper’s mother rubbed me the wrong way though</b>. I know we’re not supposed to excuse her behavior, however, I felt like the narrative could have done better to highlight how invasive her behavior was. Even the moment of truth, in the end, doesn’t really have Pepper’s mom apologizing for her behavior properly or addressing how harmful it is, it was brushed aside too quickly for my taste. To be clear: Pepper was constantly disrespecting her daughter’s boundaries and expecting her to be on call 24/7 to manage their corporate Twitter account despite having a social media team for that. I don’t get why she had an assistant who had no idea how to deal with Twitter. Instead, she pushed her teenage daughter to manage it, sending endless messages even at school. It seemed like Pepper couldn’t escape and she’s not even getting any compensation for it either. Her mother also disregards her concerns about the tone they’re taking on Twitter and basically feels entitled to her time. The <b>scope of her actions wasn’t meant to be excused but I felt like it could have been highlighted better</b>.

<b><i>Romance</b></i> 💗

➽ <b>I liked how realistic and slow burn the relationship between Pepper and Jack was</b>. I’m always here for more slow and quiet romantic developments, as insta-love is off-putting to me. I loved that Pepper and Jack went from rivals to friends and only then to lovers. Their bonding took over a large majority of the book and it lays the perfect foundation for additional romantic development that felt natural. The author wove in the attraction of both characters in an organic way that made me feel the underling romantic tension and had me rooting for both of them to become a couple. Even with external stressors and missteps, there was a lot of respect between both of them and all the tension just added to my suspense of them getting together. Of course, there was also the element of <b>them actually chatting on the Weazel app without knowing it</b> that added another great element of suspense.

<b><i>Plotline</b></i> 📚

➽ <b>The plotline also has a lot to offer: from Twitter wars to academic pressure to family expectations</b>. Tweet Cute covered a lot of important themes and showed a lot of messy family dynamics, as well as how well-meaning expectations (in the case of Jack) can feel stifling and harmful, especially when there’s sibling jealousy involved. Though the Twitter feud aspect between Jack and Pepper’s family businesses appealed to me, it got a bit repetitive towards the middle of the story where it takes up a large majority of the action. I liked the conflict the Twitter battles provided, but it personally was a bit too much for me. While I found that the epilogue was perfect and satisfying, I thought that the plot began to drag a bit towards the end – I thought the story was close to being over but then it continued on for another while.>

My heart just exploded over the cheesiest (grilled-cheesiest that is) romance I have ever read!!!

Love, love, love this with my whole body and soul!

When fast food behemoth, Big League Burger, announces a new line of grilled cheese sandwiches, no one is more surprised than twins, Jack and Ethan Campbell.

Their surprise comes from the fact that one of the specialty sandwiches has the exact same ingredients, and name, as a grill cheese they know very well.

It was created by their Grandma and has been on their family’s New York City deli menu for decades.

Shocked and chagrined by the announcement, Jack turns to Twitter to call BLB out. That one tweet sparks an epic Twitter battle that takes not just NYC, but the world by storm!

Little does he know, at the other end of the Big League Burger Twitter account, is an overachieving classmate of his, Pepper.

Pepper is not native to NYC, having moved there at the start of high school, leaving her hometown of Nashville behind.

Feeling lost and alone in the big city, Pepper throws herself into her studies with an intensity unmatched by most of her peers at the super competitive private school in which she is enrolled.

Unfortunately, neither teen is prepared for the physical and emotional toll the social media battle will have on them.

Over time, neither Jake, nor Pepper feels good about the whole thing and both wish they weren’t involved. They're losing sleep and other more wholesome activities begin to take a backseat to the nonstop drama fest.

At school, Pepper and Jake begin to see more and more of each other and a precious friendship develops.

Little do they know, they have also been corresponding for months on an anonymous direct messaging app created by Jake and used by everyone in their school.

Assigned the pseudonyms, Wolf and Bluebird, their flirty banter is a ray of light in both their lives. But when Jack inadvertently figures out who Bluebird is, how will he navigate transitioning their relationship from the screen to real life.

Full of heart, humor and delicious food, Tweet Cute is sure to delight readers of all ages. I absolutely ate up this story from beginning to end.

There is so much more to this than I have words to describe here. Great friendships, fantastic character growth, witty banter, this book truly brought it all!

Pepper and Jack were both so well developed. The challenges they faced as they completed high school, trying to figure out what they wanted to do with their lives, were really well handled.

Family is a big influence on this story as well and I thought those elements were so relatable and well written.

I am really impressed with this as a debut novel. The pacing and plot twists were expertly crafted to keep the reader engaged throughout.

Thank you so much to the publisher, Wednesday Books, for providing me with a copy of this to read and review, as well as including me in the blog tour.

It has been so much fun and I wish Emma Lord the best with this release.

If this book is any indication, she is poised to have one heck of a career. I cannot wait to see what sort of story she comes up with next!

Tweet Cute is a fun update to the “You’ve Got Mail” kind of story. Pepper and Jack are both likable as our main characters and I liked that they addressed the “PepperJack” name coincidence instead of just letting it be a weird unsaid thing (especially with all the grilled cheese drama). Secondary characters were pretty enjoyable too, though I feel like Pooja needed more exploring–I’d read a book centered on her.

There were parts of the book’s premise that I found a bit improbable. It makes sense to me that Jack might be in charge of running their “hole in the wall” Twitter account, but for Big League Burger to be pawning off Twitter stuff on Pepper? Taffy clearly needed to be fired and BLB needed to hire a competent social media person. I just don’t see Pepper runnin ghte Twitter account in the real world. I also found Pepper’s mom to be an enormous piece of work. She really wasn’t likable…ever. It seemed a bit extreme.

With that being said, I quite liked this book. While there was some semi-fabricated drama, I liked that characters had conversations with each other and worked things out quickly instead of the drama dragging on and on and on because no one would talk to each other. I would recommend this book, but be careful because with all the talk of grilled cheeses and Pepper’s baked goods, you WILL get hungry.

Overall Rating: 3.5
Language: Moderate
Violence: None
Smoking/Drinking: Mild. References and secondary characters participating, but neither of the main characters do anything.
Sexual Content: Mild

Note: I received this book free from the publisher in exchange for an honest review.

Was this seriously a debut novel? Tweet Cute by Emma Lord is one of the best YA contemporary/rom-com's I've read in so long. It was adorable, endearing, and made me laugh out loud more than once. I loved the modern day, high school spin of the 'You've Got Mail' type of story line, and it was so much fun to read!

Jack and Pepper go to the same prep school in NYC. Pepper is the overachieving student who is captain of the swim team and is constantly striving to be perfect in all things. Jack is an identical twin and feels like he lives in the shadow of his more popular brother Ethan. He works for his family's deli, and Pepper is helping her mom with their chain of Big League Burger's twitter account.

When the BLB steals one of the most popular items on the deli's menu, a twitter war ensues. And Pepper and Jack are caught right in the middle of the cross-hairs. Only they don't know it... at first. Once they figure it out, it goes from being a straight up rivalry/war to more of a game. The banter between these two was top notch and you could feel the chemistry oozing from them every time they were around each other.

I loved watching these two connect and become friends of sorts. I think my favorite part of the book was watching them fall for each other and truly connect on a deeper level in an online anonymous school app Jack created as Wolf and Bluebird. The app is where they went when they both needed a real world break. Things changed rather drastically for them, as they went from being normal high school students to the faces of their respective businesses that strangers on the internet were shipping. It was a huge shock.

Pepper was snarky and witty, and Jack was the absolute best. They both had a lot of expectations placed on them, and much of this book was a coming of age story of them figuring out life and what they wanted to do for themselves despite this family feud their family businesses have going on and all the outside pressure.

Tweet Cute is a strong YA debut that's highly entertaining, well written, and charming. Also, be prepared for this book to make you want some sweets! I would love to have a few of Pepper's dessert recipes! This book was fantastic and I recommend it whole heartily!

Tweet Cute was nothing like I expected it to be, but it was still so good. A quick,
adorable read, that was fun throughout.
Pepper and Jack are the perfect match, and their chemistry that was built on opposites attract and works perfectly. I was rooting for them from the beginning.
I really enjoyed how it was written. I thought it flowed really well. The characters were great. I loved the interactions they had, and how the backstories tied themselves together in the end.
I couldn’t help but feel for Pepper for most of the book. Her relationship with her parents, as well as how she kept quiet about a lot of things resonated with me.
The only reason this isn’t a 5 star for me is because of the plot. It was paced to my liking, it didn’t feel rushed or stalling, but I felt like it was going back and forth a lot. At moments this was a bit frustrating to me.
But overall, this was an entertaining read, with great characters and an intriguing story. It’s a great addition to the YA/Contemporary genre. And I look forward to reading more from Emma Lord in the future.

4.5 stars

I absolutely loved this YA story. It perfectly captured two teenagers on the precipice of change, figuring out who they are, and maybe finding each other at the same time.

Jack and Pepper are both pulled into a conflict between their parents respective restaurants over a possibly stolen recipe. Everything starts to play out over Twitter without them realizing they know each other in real life too.

The story moves at a good pace and covered more than I expected. I assumed the reveal of who was behind the accounts might not come until very close to the end of the story. I liked the direction the author took the characters and plot in, though, and it's hard to believe this is her debut novel!

Even though this book is brand new, I cannot wait to read whatever she will publish next.

*I WAS PROVIDED AN e-ARC OF THIS NOVEL VIA THE PUBLISHER FOR THE PURPOSES OF A BLOG TOUR. THIS DOES NOT AFFECT MY OPINION*

I've always wanted to read a book that has a bit more of a social media vibe going to it, considering that that's what most of us readers do and use nowadays! And did I receive it? Well, I believe so.

Tweet Cute is just as the title suggests. It's "cutesy" through and through. The novel has many cliches and all-round puns that dive deep into the reality of the world, while also playing off the digital one.

The plot of this novel was pretty fun and original, and the writing style the author introduced was pretty great! There were a bunch of moments within the book that I found to be really intriguing and nice.

However, with good also comes bad.

This novel was super slow. It was just about as slow as Crime and Punishment, which I'm currently being forced to read by my AP Language & Composition teacher for the entirety of our second semester. Now, I hadn't taken into account that I was going to be reading two highly slow-moving books this month, and it really did kind of throw me for a bit of a 'whhhyyyyyy' moment.

Along with that, I just found that the character development could've used some improvement. You really could tell that this book was a debut, in that the author could've spent more time making her characters better. For example, Pepper came off kind of snobby in quite a few parts of this book, which is something you never really want to see coming from a supposed "protagonist."

That being said, this book was fairly good in the ending! Towards the climax, it really picked up speed and wrapped itself up in a little, messy bow (my favorite). For that, I rate this book 3 stars.

I want to give this book five stars because it was super cute. However, I kept finding myself wondering how far through the book I was. It seemed longer than it actually was. This is a sign to me that I'm not absolutely loving a book, so I had to go with four stars.

While this book started slow for me, I eventually fell in love with the characters. I loved watching their relationship from both person's perspective as well as both online and in real life. Getting to hear from both Jack and Pepper in different chapters kept the book interesting. I liked knowing what both of them were thinking. That being said, since I knew both sides, there were times that I wanted to yell at them to just talk to each other!

The ending was cute, and I liked the little twist towards the end. It kept it interesting. Overall, it was a cute story.

4 stars
I received this book for free in return for an honest review.

Tweet Cute is an adorable, fun story where two high school seniors fall in love while engaging in a Twitter war with each other. It's deliciously entertaining.

Jack and Pepper's parents both own sandwich shops. Pepper's family owns Big League Burger, which has franchises all over the world. Jack's parents own a small deli, Girl Cheesing. When it seems like Big League Burger stole Girl Cheesing's grilled cheese recipe, Jack is undoubtedly upset. He originally takes out his frustrations on Pepper, who he thinks might be behind the theft.

Their enemies-to-lovers story is totally cute. I loved the characters and how they start to grow together, as well as how they discover more about themselves and what they want from their lives. Over the course of a year, they mature, and it's lovely to see how they change.

But there's more to this cute story than meets the eye. The story has a lot to say about parental expectations and how people's actions can hurt their family members. Additionally, there's more to the Girl Cheesing/Big League Burger feud than meets the eye. You don't get to find out what's behind it completely to the end, but it made for a satisfying ending.

The story is set in New York City, as well as an exclusive private high school, which I can totally feel in the story.

Tweet Cute will probably appeal to people who like food (there are a lot of descriptions of yummy food here), people who like to Tweet, use computers, or use apps, or have ever been frustrated with family members. Although this book had a lighthearted feel to it, it definitely had some depth to it. I definitely recommend.

Tweet CUTE, indeed! This book was full of cheesy (*wink wink*) goodness, and I loved every second!

Pepper and Jack are two New York teens involved in the food industry. Pepper’s family started Big League Burger, a once small fast food joint that exploded into one of the largest chains in America. Jack’s family owns Girl Cheesing, a cute, quaint deli that’s been family run for generations. When recipes get stolen and truths are revealed, Pepper and Jack find themselves running the social media accounts for their family’s restaurants and a Twitter feud for the ages breaks out between them.

I love how heartfelt this novel was. Both teens clearly love their families and their family businesses even if there are also problems within each. The banter between them is some of the best and the tweets are so clever and shady without being too over-the-top mean. The family drama felt real, and the secrets revealed within the restaurant drama were juicy!

Pepper and Jack are both such fun characters to follow and I really loved their annoyance-to-lovers vibe. The two are classmates and have always just kind of tolerated each other. There’s never really been any hatred, but they’ve also never really gotten to know each other in the past, so any relationship they had previous to this story was surface level. I love what it grew into when they were able to really interact and get to know one another. Plus, the fact that their ship name is “PepperJack” and they’re feuding over grilled cheese is just the kind of cute gimmick I love. The fact that it gets acknowledged and kind of gets poked fun at within the novel just makes it even better.

If you’re looking for a fun, fast paced contemporary that’s full of heart and laughter, then this is definitely one you should check out!

*Thank you to St. Martin’s Press and Netgalley for the free ARC in exchange for an honest review. *

Where to begin with this scrumptiously adorable little read? Emma Lord has definitely smashed it out of the park with her debut novel, full of fun, and sass, and genuine relationships, and beyond cruel descriptions of the most hunger inducing and mouth watering desserts (seriously, the book should come with a warning and free cake!). The novel lives up to it's sweet moniker and was delightful, fast-paced, and a pleasant break from an unpleasant world.

Set in fast-paced New York, Pepper and Jack are acquaintances from a fancy up-scale Public School who work, swim, and dive hard in the day, and produce all the sass and delicious baked goods for their respective family eateries by night. Pepper is the daughter of Big League Burger's founders, and is relied upon for the corporate twitter 'burns' that get the fourth biggest burger joint nationally it's name. Jack is the grandson of Grandma Belly, the inventor of the world's greatest grilled cheese (*arguably) and found of Girl Cheesing, a small family run Upper-East Side sandwich shop. The two companies, and so the two teens, become embroiled in a bitter twitter feud about he authenticity of grilled cheese recipes, that spills over into real-life for everyone involved.

It is clear from the outset that Pepper and Jack will move from acquaintances to friends, and most likely into a romantic relationship. I think it was a smart move on Lord's part to embrace this rather than shy away from it, as the resulting relationship that blooms between them and between side characters as a result feels both genuine and warming as a result. Pepper is fiercely driven, and while she is good at the twitter burns her move expects her to deliver and is a wickedly good swimmer and baker, she is funny, charming, intelligent, and enjoys spending time with people who share similar vibes and passions. Enter Jack, who loves computer programming and helping in the family business but wants to prioritise the first while being shoe-horned into the second. A talented member of the dive squad, inventor of the school's mysterious social media platform Weazel, and identical twin, he embraces Pepper's talents and intelligence and enjoys being recognised for himself and his thoughts by someone he really likes.

The book itself is told in a normal linear narrative that tracks the relationship from the two characters, from their different points of view as they interact with each other and their significant others throughout the story, however, underpinning this is the reliance the book has on food and social media. Whether twitter, or mentions of Tumblr, online webzines or tailor made secretive apps that allow school kids to talk anonymously until it randomly reveals their identities, it is clear that the author both has a great grasp of and enjoys using and interacting on social media. Both food and social media are seamlessly woven into the narrative to create an extra layer that is often missing in other stories, and it both relies on and needs the interactions that take place as a result of them. The social media personalities are different sides of the characters, and instead of creating new personas and being completely different people, you can see and feel the character voices in what they post, and see how it forms a more rounded view of one another as a result. Food is used similarly to cross divides and as an extension of self expression for both the protagonists and their families and it is a great and uniquely finished concept within the YA contemporary books I have read.

The book itself was a treat. It was sugary and cutesy and of a gossip girl meets Great British Bake Off mould that will appeal to younger audiences for sure, and old audiences looking to read something light and fluffy. The book never pretends to be something that it is not, and Emma Lord has delivered an enjoyable read, that while not twisty, turny, or unexpected in anyway, felt like a lovely slice of calm and humour. I'd whole-heartedly recommend the book, and found it has left me with an urge to bake and swim again, a pleasant side effect when finishing any book I'd say!

sometimes it’s easy to forget how genuinely enjoyable a well written rom-com is. I feel like I often drift off into the world of drama and dark/high fantasy merely for the complexity of the characters and the world building, but honestly? reading books like Tweet Cute is such an underrated pleasure and I can attest to this because I swallowed this book whole in a SINGLE SITTING and I literally can’t stop smiling since I finished!!

the beautiful story elements that make up the world of Tweet Cute are SO GOOD. the tropes and the cliches work so well together, the heartfelt dynamic between the characters and their incredible chemistry are obviously a bonus, as is the fact that the plot line fit the pacing of the book exactly right. Emma Lord did an amazing job and I can’t wait to read more from her, her characterization skills are TO DIE FOR. Tweet Cute is heartwarming and adorable and extremely amusing and a such a pleasant surprise. thanks again to St. Martin’s Press and Wednesday Books for providing a free copy for me to read!!

Good Lort. I know people have said it before me...but the cuteness in this book? Dawwwww!

I love a good enemies to lovers story and TWEET CUTE did not disappoint. On one side of the ring we have Pepper, a 17 year old girl from Nashville who moved to New York City a couple of years ago and has been attending an elite high school. She's the heiress to a fast food chain and loves to bake delicious things with weird names. On the other side, facing our rich girl adversary is Jack, classmate and son of small business owners in the Big Apple. And you guessed it, they are running a deli. He is also a wizard when it comes to coding apps and responsible for a little socializing app he made for his school specifically. Only no one knows about this little fact. A grilled cheese special, of all things, is what pushes these two in a Twitter war that soon is in danger to spiral a little out of control.

At some point, it stopped being a war and started being a game.

I thought the forth and back between Pepper and Jack was fun! I wish I had been that eloquent and smart at that age. But what I loved most about it was that their growing friendship and attraction didn't suffer for it. In fact, it actually enhanced their connection.

“You know, for someone named Pepper, you’re pretty salty about losing.”
She groans at my pun as she shoves her hair back into the cap, but then counters, “For someone named Jack, you’re pretty bad at knowing when to hit the road.”

I loved their innocence and inexperience so much and that first and second kiss are my favorite things in this story. Ahhh, to be a teenager again! Smartass lines and twitter war notwithstanding I felt that Pepper and Jack were pretty mature and reflected on themselves quite a bit. They saw the things that went wrong in their lives and fixed them.

And then we’re hugging, because I guess that’s just a thing we do now, and it’s great and it’s awkward, but it’s terrible because as soon as it happens, I don’t want to let her go.

I have to admit that Pepper's mom annoyed the hell out of me for most of the book - a 17 year old girl has no business being responsible for the social media account of a big company. And when she started pressuring her daughter I wanted to smack some sense into her but you while reading I got a sense that there were some more serious reasons afoot, why Pepper's mom was a dog with a bone about it. So when the dirty laundry was aired I understood why. Likewise, Jack's dad and his expectations of Jack irritated me a little but that was cleared up, too. It really irked me that everyone in his family seemed to underestimate this bright young man. And don't get me started on his twin brother.

TWEET CUTE is an adorable, highly amusing YA debut with a lot of pop culture references. I was hungry for most of the book and my sweet tooth craved some sugary calories. I also had the urge to watch Mean Girls again.
I'm really impressed with the writing style that has a very engaging flow to it. I will definitely read more of this author!

There you have it, folks. A fitting end to the cheesiest romance ever told, and a love we can all brie-lieve in.

I originally did not finish this book at 31 percent but I ended up trying it again because I was not in the greatest book reading mood earlier in January.

Tweet Cute was still a little bit difficult to get into and it ended up being just an ok read for me with a two star rating. Thank you Netgalley and publishers for giving me the chance to read and review this book. This had no impact on my thoughts, my thoughts are my own.

“ How can a person even know who they are if they don’t know what they want? ”

🌟 First, thanks for the publisher for reaching out to me and making me part of this blog tour. Also, thanks for the ARC that has been provided through Netgalley. This of course, did not affect my opinions on this book.

🌟 So, when I read the synopsis of this book, I just knew I had to read it. I don’t read much romance but I like to read one in a while. The synopsis promises food, twitter, haters to lovers, fluffy romance and in addition to that there were many puns!

🌟 The writing is very accessible and easy to read. after reading a few pages, my kindle app showed that I need 4 hours to finish it so I finished it fairly quickly and I would be reading for an hour without realizing that. The book is not very lyrical, so there was not many quotes that I highlighted but at the same time, I prefer this for a contemporary story. If you know me, then you know I love puns and as I mentioned above, there were puns and snarky tweets in this book!

“You know, for someone named Pepper, you’re pretty salty about losing.”

🌟 I liked the characters, Pepper and Jack were both humans, they were not all black or white and I enjoyed that we got to see all their sides! The romance was fluffy, cute and clean! I don’t think there was anything explicit in this one. I was conflicted about one thing that Jack did but the author apparently does not encourage it and it was explained later and he regretted it. The parents in this book were also realistic, I like the fact that the book tackles some important issues such as graduation and what to do next, following our dreams and most importantly not comparing ourselves to others (I liked that the comparison was between 2 twins who look exactly alike).

🌟 The plot seems to depend on coincidences but at the same time, I lived enough to see that this kind of stories really happens in real life. The book name implies that Twitter is involved and it was, although I wish we have seen more tweets! People who don’t know the website may be slightly confused of how twitter works but I don’t think it is enough to change the reading experience. I was in the mood for something light and fluffy and this book delivered.

“I’d be much more disappointed if you didn’t go out in the world and do something you loved because you wanted to make me happy.”

🌟 Summary and Prescription: I believe this book will be fairly successful when it comes out. I don’t have much to criticize, I liked the characters, the plot and the writing. If you are looking for a cute romance, then this one is for you!

When I saw in the description that this YA romcom features two of my favorite tropes (enemies to lovers, and epistolary) I had high expectations.

The author managed to meet them and surpass them.

The book has had a ginormous publicity push—if you take a fast look at Goodreads, you’ll see that it has ten times more reviews before its pub date than many books get over their lifetime.

So I’m not bothering with a description. Instead, I want to ramble about what made me enjoy this book so much.

First, the voices. Lord differentiates Pepper and Jack’s voices, so reading their opinions of the other was interesting, often hilarious. I thoroughly enjoyed their banter over the social media app that Jack invented, in which schoolmates take on identities as animals. I loved the fact that he designed it to deflect the toxicity that social media can swiftly turn into, especially in highly-cathected circs between the young and hormonally fuel-injected. What that said about Jack (besides his being bright) made him interesting as well as admirable.

The descriptions of the foods, especially the pastries, made me hungry. (Except monster cake. That sounded horrible!)

I loved the side characters. The respective parents and siblings are all complicated as well as sometimes wry, even funny, without either descending to stupidity or overwhelming the story. The attention stays firmly on Jack and Pepper as they negotiate the various landmines they encounter as they inadvertently find themselves drawing closer.

Finally I really loved the backbone of the book: the exploration of what happens to families who find themselves far more successful than they dreamed. While hiding secrets.

I loved this adorable story about two teens who engage in a Twitter war for their parents' restaurants. I thought the story was well paced and I couldn't wait to find out what happened next. This story is appropriate even for younger teens and it just made me smile. I will say this 40 something mom had to use Urban dictionary to figure out some of the social media terms. Thank you to Netgalley for a digital advance copy.

4.5/5

Tweet Cute has to be one of the most memorable contemporary YA romances I've read in a long time. Every page of this book was a delight. Charming and funny don't even begin to do the book justice.

We've all seen the social media "feuds" that Wendy's likes to get in on Twitter. The concept of this book here is the same, but only much much cuter and more romantic. Pepper and Jack handle their parents' businesses' social media account. They also happen to go to the same school in NYC. I found both Pepper and Jack to be well-layered and well-developed characters. Pepper is a smart and hardworking young woman who is very determined about the future she wants. She has had a few struggles with fitting in after her move from Nashville. She still misses Nashville and the life that she had there. Jack is an equally smart boy with some amazing coding skills, who often feels shadowed by his brighter, and more attention-attracting twin, Ethan. I liked how throughout Tweet Cute these characters remained true to themselves. The tweet wars and the attention could have easily gotten to their heads, but you also get to see their sudden social media popularity affects them. I have no doubt that many readers will fall for Pepper and Jack along the way and root for their growths and happiness.

The romance played out so beautifully too in Tweet Cute. While also feuding with each other, pulling each other's legs in real life (JK that's more of Jack's thing), the two have been chatting on an anonymous app that Jack has created. So, there is definitely a lot going with these two and their connection and friendship felt authentic. Their banter and chemistry was excellent. I promise you're going to swoon! I'm most certainly going to be revisiting them in the future. I also genuinely loved the entire secondary cast in Tweet Cute. Sure they all have some bumps, but they are all entirely relatable. I particularly enjoyed the bonds that Pepper and Jack shared with their respective families. Tweet Cute also tackles a few themes relevant to teens and adults seamlessly, including the pressures and uncertainties that one can feel regarding the future.

If Tweet Cute is representative of the kind of books that are releasing in 2020, then we're all in for a treat. It's such a wholesome and feel-good book. It will certainly leave you feeling all warm and fuzzy, and eagerly anticipating whatever Emma Lord releases next.

This has to be one of the most perfectly named books that I have come across in a long time because this book was really cute! As soon as I read the premise for this book, I knew that I would have to give it a try. It just sounded like such a good time. And it was! Once I started reading this book, I could not put it down and ended up finishing it in a single day. I really enjoyed the time I spent with this book.

Pepper hasn't been in New York all that long. She moved there with her mom and older sister when their family's burger chain started getting huge. She somehow finds the time for her schoolwork, activities, and still helps out with the company's Twitter account. Jack has lived in New York all of his life. His family owns a neighborhood deli and Jack occasionally posts something on social media for the business.

When the big burger chain is rolling out a new grilled cheese that sounds a lot like the signature sandwich served at the small deli. It's war or a Twitter war, at least. These two are going back and forth and they don't even realize who is on the other end. Until they do. I loved this setup! It was just such a playful way of getting to see these characters get to know each other.

I loved Pepper and Jack! They both had some family issues to deal with and really had a lot in common. I thought that they were both very smart and resourceful teens. They really were perfect for each other. They had a lot of chemistry but I really felt like they understood each other in a way no one else seemed to.

I would recommend this book to others. I found this to be a light-hearted story filled with wonderful characters and a few laughs. I will be keeping an eye out for future books by this debut author!

I received a digital review copy of this book from St. Martin's Press - Wednesday Books via NetGalley.