I brie-leave this has gouda-be the best cheesiest book I have ever stumbled upon. These are the types of YA books I enjoy. Where the story is captivating and entertaining, the characters are relatable and diverse, and the writing is effortlessly good. It has a bit of everything ranging from sass to emotional.

Pepper is the type of girl who is trying to be everything at once, constantly pushing herself to be the top of her class or the perfect daughter. She is always putting others’ needs before her own and is slowly drowning in the process.

Sweet, sweet Jack. He’s got an innocents behind that devilish grin he’s perfected and I love how he’s able to be both the devil and the saint. He reminds me a lot of Pacey Witter from Dawson’s Creek. The guy who plays the class clown to hide his vulnerable side, but once you get to know him, it’s amazing what you will find. He’s got a wicked sense of humor, a huge heart, and is incredibly smart.

I really love the premise of this enemies who are totally crushing on each other in both real life and online but they just don’t know it. There’s a honesty you get a feel for with both characters because they are hiding behind virtual names. The anonymity of using chat room names allowed these characters to truly be themselves and allowed the reader to see depths in each character that wouldn’t have come out if it wasn’t for this plot. It felt like because of that, it allowed them to open up more in their everyday lives.

I love the bickering between Pepper and Jack. It’s like an entertaining old married couple. You can instantly tell the spark between them, and between that hate there’s a mutual understanding. I love that they are invading each others lives one grilled cheese burn at a time. I was totally shipping PepperJack along with the rest of the virtual world.

The flow of the book was great, the story kept me totally invested, and the writing kept me interested even though the intended audience was for the younger readers. I was cheesing the whole time and didn’t want to put this down.

What a great debut! I loved everything about this multi-layered contemporary that was both parts dramatic and hilarious.

Emma Lord did a really great job of integrating social media into the story without it being overdone or overused. I loved how much our two characters grew and developed not only with each other and their families, but within themselves. Pepper and Jack (yes, like that Pepper Jack) slowly became friends before anything else romantic happened—truly hate-to-friends-to-lovers. This isn't something you see all that often, usually the friendship step gets skipped over. 

This could have easily been a corny YA romance that lacked substance, but this was just so lovely and I really really loved it.  

ARC was provided by the publisher via Netgalley in exchange for an honest review.

Thank you to Netgalley and the publisher for my copy of Tweet Cute by Emma Lord. All opinions are my own!

I LOVE THIS BOOK SO MUCH!! It is truly the perfect YA romance and I loved every part of it. The characters were interesting, quirky and adorable. I'm in charge of YA ordering at my branch and I've already ordered two copies of this book in hopes to push it on to some of my YA lovers like myself!

I enjoy hanging out on Twitter, but I’ve also seen more than a few kerfuffles and outright flame wars going on there. That’s part of why Tweet Cute appealed to me. I was lucky enough to win an ARC on Goodreads, and this tale of love and social media was adorable. It was definitely a winning way to start the year.

The heroine of this piece is Pepper Evans. Her parents’ Big League Burger business went from local Nashville sensation to nationwide powerhouse, and her mother has moved Pepper and her sister to New York City to keep expanding the chain. Behind the scenes, Pepper is running Big League Burger’s Twitter account while trying not to crack under the pressure put on her by her mother, her demanding swim schedule, and fitting in at her elite private school.

All of this brings her into contact with Jack, member of the diving team, class clown and unbeknownst to Pepper, her rival in the fast food world. His family’s local deli Girl Cheesing has an iconic grilled cheese sandwich recipe handed down from his grandmother – and somehow Big League Burger has stolen it. The Twitter wars begin!

In the beginning, Jack and Pepper’s spats online feel more than a bit juvenile, which, as they're teenagers, isn't too surprising. Offline, neither knows that the other is the voice behind the rival restaurant Twitter accounts. And strangely enough, life keeps on throwing them together. They have to figure out ways to share the swim/dive practice pool, they keep crossing paths at school and oh yeah, even if they don’t realize it, they are also building a connection on an anonymous messaging app.

As the Twitter wars go viral, the plot becomes more than a little bit over the top. It works, though, because the author never loses the feeling of fun and friendly rivalry that runs through the book. Pepper and Jack are sometimes immature and they do on occasion hurt one another, but there’s no bitter vindictiveness there. In fact, as the story progresses, we see them learning from one another and forgiving one another. There’s good-natured humor running through much of the back and forth between the leads, both online and off, and they build a deep sense of connection which made the book really work for me.

The focus of the action in this novel stays on the alternating viewpoints of Pepper and Jack, so secondary characters don’t play so large a role here. However, the ones that appear are likeable and I enjoyed seeing Jack and Pepper interact with their friends. Jack, as he crafts his own identity after being in the shadow of his super-popular twin, and Pepper, still finding her way in a place very different from where she spent her early life.

If you’re looking for a fun, lighthearted read, Tweet Cute is a delight. Some of the revelations from the leads’ parents strain credulity, but otherwise I found it an entertaining, funny début.

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This is basically a YA You've Got Mail (or Shop Around the Corner, if you want to be a cinema purist about it) and I am absolutely here for it.

This is an incredibly sweet and fun story and Pepper and Jack (and Jack's family and Pepper's sister) are all fantastic. I love the concept of a Twitter war between two NYC carryout places, and the book more than delivers on its concept.

I had a huge smile on my face the entire time I was reading this. But one warning: do not read while hungry.

Highly recommended.

I’m rounding up from 3.5 stars. As it is this book is exactly what you want in a YA book. It is quick, sweet and filled with characters that are thoroughly enjoyable. The central plot is very 2020, by taking a look at social media in several ways throughout. I would definitely recommend to YA readers.

I ended up DNF'ing this book by chapter 4. I couldn't stand how snobbish Pepper's character is. I also didn't like the way that the author depicted Indian people either. Overall, this book wasn't my cup of tea. I wish the author best of luck on the release of her debut novel.

Four stars

Tweet Cute? #socute

This book is pretty adorable and gives the reader exactly what we expect from the title: a sweet, YA romance which integrally involves...Twitter! The romance between the main characters - who also share in alternating chapter perspectives - is charming. What I like most is that the romance isn't the only relationship that matters here. Each character's connection with their siblings, parents, friends, and being on the cusp of moving from senior year to college is nicely developed and intriguing. The characters are rounder than many typical YA romance leads are.

This is a solid hit for any YA romance, grilled cheese, or creative dessert fan.

High school students Pepper and Jack run their family businesses twitter pages... and accidentally start a Twitter war because Jack’s family’s deli claims that Pepper’s families big chain restaurant stole their recipe. While they simultaneously start to go from hating each other... to friends... to more??! Cue: hilarious, cute, and sometimes infuriating look.

I loved this little read - I didn’t expect much from it, and I ended up really loving the story. It kind of felt like my favourite movie, You’ve Got Mail, but with teenagers on twitter 😂. It’s a perfect teen romance for Valentine’s Day!

Thanks to NetGalley and St. Martin’s Press for an advance copy for review! This one comes out January 21st.

I largely stay away from YA because I know it doesn't usually work for me, but I'm so glad I decided to read Tweet Cute by Emma Lord because I LOVED this story. When high schoolers Pepper and Jack end up in a Twitter war between their two family restaurants a tentative friendship is formed as they duke it out, all the while they are falling for each other via an anonymous messaging app Jack created.

This book was exactly what it's title suggests - cute. I couldn't help but smile while I was reading this charming and witty story. I loved getting to know Pepper and Jack and see both how their personal stories progressed as well as the relationship between them. I appreciated how "now" the story felt, without seeming like it was trying to hard to be hip. Definitely recommend this to YA fans and non-YA fans alike!

4.5/5 stars

This was absolutely adorable. It's the perfect cheesy rom-com esque book that you can binge in a day. It's one of the only books I've read that talks about meme culture in a way that doesn't make me cringe. Loved this.

4⭐️

I was going through NetGalley and saw this book... I've read the blurb and was hooked instantly. It took me some time to finally read it but yay, now I'm done and writing this review.

I was aware this was YA but I held on hope that this would have at least some little mature content but no. Even the making out part was, for a lack of another word—bland. I was expecting it to at least be more exciting leading to moment when it happens. So I guess it's safe to say it was a slow burn for me. It picked up around 40% towards the book.

Honestly, even though it started slow, I did enjoy the story. It's a modern take on Romeo and Juliet just with no deaths... I kept on thinking that this would make a great Disney movie. If it were a bit more mature, maybe a Netflix movie.

The pacing was good and the characters were interesting enough. It's like a cross between a wholesome Disney movie and Gossip Girl...

It's light and an easy read... There's lots of lessons to pick up on as you turn page after page. It's not exactly my cup of tea but I don't regret reading it either.

This was such a cute and fun read. Think Gossip Girl meets You've Got Mail.

Word of advice while reading make sure you have eaten because with all the talk of the Deli and BLB and ALL the desserts my stomach growled a few times.

Pepper and Jack take us into the world of teens and their social media presence. Navigating being over achieving seniors, they are getting ready to embark in the college world. Cue in the pressures of parents, family business, and overall NYC prep school expectations.
This story is very different from what I normally read which was refreshing and a great way for me to start off the New Year.

I definitely recommend this read to those who love a younger, sweeter take on romance. This is something I would absolutely recommend to my friends with young teenagers.

3.5 stars

This was one of those adorable, cute books that worked for a whole lot of reasons.

1. the writing was really great especially since it’s a debut novel
2. the story was original from beginning to end
3. both main characters were genuine, likable and cute

I was surprised by how non-predictable the story was. And I loved how mature both characters were, and how well they handled the turns and twists that were thrown at them. I was surprised by how layered the plot was, and that it even covered a couple more serious topics, but still managed to stay funny and trendy. Also, the last plot twist explained so much, especially concerning Pepper’s mom and her obsessive focus with the company’s social media presence.

But besides all that, Pepper and Jack’s relationship was really what carried the story for me. They were just adorable together and had this multi-layered relationship that added more substance to the overall story. I especially loved how mature they acted in crises situations, it was often the outside influences that handled things worse.

The reason why I deducted 1.5 stars was that I felt the story could have been perfectly fine with 50 pages less, and that’s mostly because some of the backstory and inner monologues started to drag a little.

But otherwise this book but especially the couple was adorable. A light hearted and entertaining novel.

Tweet Cute is an adorable YA rom-com from debut author Emma Lord. I found the duel POV's between our two protagonists to be incredibly successful in driving the plot of the story.

Ultimately this story is conflict upon conflict upon conflict between our delighful Pepper and Jack - it feels like it should be too much, yet it maintains a wonderful balance and only builds upon the charm of the story. I adored how these teens actually felt like teens. As someone who grew up doing every activity and sport and would do anything for an A, Pepper really spoke to me and my high school neuroticism.

Only one thing bothered me - there are many side characters in this book that do seriously awful things. And I don't feel as though those characters ever got a comeuppance. There was no retrobution for the terrible things those actions sparked.

Otherwise, I was absolutely delighted and enchanted by this book. I read it in one sitting. I was just too invested in all the layers of relationship that Lord was building between her protagonists to ever put it down. I'm also a sucker for a slow burn and the build up of tension was fantastic.

I highly recommend this to anyone who is a fan of YA contemporary romances - this will quickly become a favorite.

~ Thank you to NetGalley and Wednesday Books for sending me an early copy for review! ~

A very cute read! This book should come with a warning though, that once you get past a certain point, you literally cannot stop.

I'm going to be honest here and say that I initially requested this book on NetGalley for two reasons:

1. I thought it was written by an author I've loved books from in the past, Emery Lord, but, in fact, this is actually a debut novel written by none other than EMMA Lord. Oops lol. But, hey! It all worked out in the end, and now I have another author to read more from when she publishes new books.

2. The synopsis sounded so much fun.

I am very pleased to say that the whole book was that much fun. It's cheesy in the right places, and serious and frustrating in the others. It wasn't pure sugar, but it wasn't far from it. It had the just the right amount of sweet and sour needed to satisfy the conditions that make up a good YA romance.

The plot really is what drives this book. The characters aren't just one-dimensional, but I have to say that they're not really what you're reading the book for. You just need to see what will go down when their identities get revealed. I'm not saying this to discredit the book in any way, clearly the plot devices were effective, I just wanted to state that observation.

Sometimes the characters even annoyed me; they were petty, but not unrealistic. I'm just someone who really doesn't get angry, and sometimes it's hard for me to see why someone else feels the need to blow things out of proportion instead of just talking it out. But, on the other hand, I obviously do know people who do that, so the characters' behavior in this book isn't wildly unrealistic, it's just not as relatable for me personally.

Something I really did love about this book though, was its commentary on competitive schools. Pepper, the protagonist, attends a prestigious private school in NYC where the environment is cutthroat. While I attend public school, mine is known as one of the most competitive in the state, and I could really relate to how she felt at her school. Most books don't accurately portray what it's like in that environment; the characters that are taking 5 AP classes somehow have time to go out for fun on weekdays, which is just not physically possible. This book, however, does a great job of expressing the feeling of school being a competition between classmates for the most elite schools rather than a learning environment. Pepper and Pooja (her friend) start to realize that being happy and actually learning is more important than letters on a report card, and the evolution of this throughout the book was very nice to see because it is something that I have gone through directly.

The romance in here is cute, but I must say, quite light, which is something you may want to know going in. For the majority of this book, Pepper and Jack are just friends—the buildup is what Lord uses to drive the plot. So, keep that in mind if you're looking for a romance-heavy contemporary.

Overall, I thoroughly enjoyed my time reading this, and I definitely need to keep tabs on Emma Lord to see what she comes out with next!

I couldn't put this book down. It was cute and snarky and dynamic. I loved the relationship between the main characters, but also the dynamic between and within their families. I hope for nothing less than a Netflix movie out of this. It was delightful and lovely and I hope it's one of the hot reads of 2020.

✔︎Enemies to Lovers
✔︎YA RomCom
✔︎Viral Twitter war
✔︎All the fast food to fill your cravings
All’s fair in love and cheese…

When I saw the cover and title for this one, I just KNEW I needed to read it. And oh boy, am I glad I made that decision!

Tweet Cute was such a thoroughly delightful read. It was the perfect way to start 2020 off!

This book was everything you could want from a feel-good, YA RomCom. I had such a huge smile on my face while reading this. I also was craving desserts like you wouldn't imagine (read it and you will see why!)

I loved the whole concept of this book. Two teens in the same small, exclusive high school dragged into a twitter war to help support their family's business. That alone would be a lot to deal with... but the two are also chatting with each other anonymously on a school app and developing a relationship. Not to mention the bond they begin to form as they spend more time together... and they start to turn from enemies to more than!

Tweet Cute had a ton of laugh out loud moments. It also had a few moments that made me realize, oh crap! I really have gotten old, as I realized I don't quite get all the tweets LOL! Oh well, I will continue to pretend that I am that cool Auntie anyway! It also had some very poignant moments that hit home. Times as they are talking about how divorce changes a family's dynamics. Times when they show how we conform to meet the expectations of those around us and in turn just feel on the outside, unseen, different and less than. These are issues that many of us can relate to — whether you are a teen now or were one decades ago.

This book was much more than cute. It was a fun, entertaining read that also dealt with some real life issues for teens (and all of us) of fitting in. I read this one from cover to cover as I was lost in their world. If this is Emma Lord's debut… wow! I can't wait to read more from her!

Tweet Cute is definitely the best title for this book.

1) The book is set up around this Twitter war between a New York deli and a big fast-food chain restaurant Big League Burger. Pepper and Jack take on the corporate Twitter account of their respective family business. Little do Pepper and Jack know that they are classmates on the same school!
2) It's so cute.

I really enjoyed this book. I flew through it over just a couple of days. The book is funny. The Twitter war is so snarky, sarcastic and everything I love.

But the book also has a more serious side. There are these amazing conversations between parent(s) and child. Both Pepper and Jack question what they really want to do in their future which was a struggle I could really relate to since that was me as a high school senior and is still me as a Master student.

Overall, I recommend this book to anyone who loves a cute contemporary (and well who doesn't?)

The story have 2 POV, Jack and Pepper, both of the main characters are bold and have their own family business together. Pepper, always worries about her grades and her family owns the Big League Burger. On the other hand Jack, the one who made the Weazel app and his family owns the Girl Cheesing. Now, BLB introduces the Grilled Cheese in their menu and GC is furious about it and tweeted “copycat”, then the war started. In the story, Jack and Pepper is obliged by their families to control the shops’ twitter account. You can totally see how stressing the twitter, gone so crazy about the grilled cheese thing. Anyway, Jack and Pepper also use the Weazel app and the characters are seriously into each other but they haven’t reveal each other yet. Pepper starts guessing who might be Wolf is then Jack wants to cheat to know Bluebird is.
Okay, I’ll cut that short because I already said too much. I really love the concept of the story with the twitter thingy then it’s related to their families. On both POV, I can totally see how frustrated the characters on dealing with the twitter account. Half of the story is more like bashing tweets on the grilled cheese, then the characters are getting frustrated more and more because of their families. But it’s pretty funny because the book describe the memes and it’s so cute. I can totally imagine it. The idea of Weazel app is also great, it’s like Tinder with codenames, so you can still hide your true self. Teenagers nowadays using apps to communicate in each other and it’s relatable.
The characters are okay for me, I just didn’t get attached to them but I really like their personality especially when Jack and Pepper are like in their phones talking with the app. But then they show their other personality when they see each other. I love the way they think, and having different perspective of both sides is always a plus for me. Pooja and Paul are really great side-characters for Jack and Pepper. Both of them are really great friends in the story. My favorite character would be Pooja! I think I really need a friend like Pooja!
On the love thingy, I think is perfectly good love story. I got hooked with them from the very start until the end. They have similarities and I feel the cheesiness of Jack and Pepper. At first, it’s very frustrating that the love goes pretty slow for me. I didn’t get hooked until the half of my reading, but it’s all worth the wait for their love to bloom!
Overall, the book is very good. So good for modernize love story. It’s not just a story about tweets bashing over grilled cheese, but also for the families as well. Jack and Pepper try their best to be “the best” for their families and both of them tries to hide their love for each other. It’s a really good read!