I was given an advanced copy of this book from Netgalley in exchange for an honest review.

This book was absolutely amazing on so many levels. The characters were fun and relatable and had some amazing character growth throughout the book. The dialogue was witty and I fell more in love with the characters as the story progressed. The setting makes me want to add Alaska on to my list of places to visit, even though it was not anywhere on my radar prior to this book.

Would I recommend this book? Absolutely. Would I buy it as a gift for someone? 100% yes.

Thank you Netgalley for the ARC of this book which comes out on May 5, 2020.

All I kept thinking while reading chapter one is, why does the author keep repeating the characters names all the time? Graham and Zoey. Almost every sentence starts with their name, it seems like! Seriously... Why?

At one point I thought is this written by a British person...because what the heck is a cudgel? Luckily I was reading it on my kindle so I could look some things up, But it was funny to read and know that this was taking place in Alaska but yet the writer used many words that aren't familiar to this American reviewer.

Man, I am so bummed to be putting this book down but I could tell early on it wasn't for me.  I think that this book will appeal to a lot of readers, but unfortunately for me, I'm not one of them.

If you're looking for a light, funny, feel-good read featuring some excellent banter and charming characters, then I recommend picking up The Tourist Attraction. The Alaskan backdrop is beautifully described, but there's also a solid serving of humor that brings the town of Moose Springs to life. I loved the relationships between the residents (including an actual moose named Ulysses).

I didn't give this book five stars because the plot just wasn't there for me. I didn't find there to be anything driving it forward or creating tension, and I got a little restless waiting for it to go somewhere. However, the humor and charm of Moose Springs almost makes up for that (and I feel like a lot of readers will enjoy it regardless).

This was a super cute clean romcom! I enjoyed Zoey and Graham a lot and their banter was enjoyable. I wasn’t a fan of the fade to black after all that tension though.

The Tourist Attraction is a cute little romance set in Alaska following two character POVs (the love interests of course). It is a quick enough read full of realistic feeling encounters as some are awkward and some are so adorable I couldn't help smiling!

Graham is a seemingly lazy man who owns his own restaurant called The Tourist Trap (he named it as a joke but… well it lives up to its name now) where he sells three food items. He has very bad customer service, but that entices tourists even more. He tries his best to be rude and straight forward about his lack of motivation to be there serving them, since he never really expected to have such a busy restaurant and never wanted it to be his career choice, but that doesn't stop people from coming back.

One particular customer comes back twice a year and her name is Lana. She may be rich like all the other tourists he hates, but she doesn't shove it in your face, brag about it, or treat others rudely because of it. That's why Graham actually likes her. However, this time Lana brought a friend with her and said friend is named Zoey.

Zoey is quiet and shy, and feeling completely out of place even though she had always dreamed of coming to Alaska. Once Graham sees her… well he makes it his mission to see her more during her time in his town.

Honestly, these two were so cute! They had a bit of a rough start (cops were called but it was all a misunderstanding) but they kept gravitating back together and even though the attraction was instant, it took a while for an actual relationship to form which I enjoyed.

I also loved the setting. We don't just get her hotel and his restaurant, we also get a boat tour, a cave walk, a beach setting, a few smaller restaurants and bakeries, and of course Graham's home. Also, his dog is the cutest boy ever and I am jealous.

If you are in the mood for a light hearted romance, this is one you have to read!

Rom com at its best: set in Alaska, grumpy hunk, cute dog, witty dialogue! I absolutely loved this book. It was exactly what I needed in my reading life. I can't wait to recommend this one to fellow rom com lovers!

This was such a cute, fun romance! Exactly what I needed right now.

I think my favorite part about this book is how funny this was. Our main characters keep finding themselves in situations that are less than ideal, and while it kind of ruins Zoey's ideal vacation, it makes for a very fun time for the reader. I laughed out loud numerous times, whether that is because of the unexpected plot twists or because of something the characters said. If you're looking for a fun book, look no further!

*3.5 stars! Thank you to NetGalley, Sourcebooks Casablanca and Sarah Morgenthaler for the chance to read this digital ARC.

I was thrilled to have my wish for The Tourist Attraction by Sarah Morgenthaler granted by NetGalley but unfortunately I couldn't get into the story. I struggled to connect with the characters and consequently couldn't buy into the romance (insta-love) between Graham and Zoey. I also felt that the story spent too much time exploring Alaska through Zoey's eyes and not enough time building the relationship between Graham and Zoey.

With that said, I do think Sarah Morgenthaler has a witty and quick-paced writing style that will be perfect for many contemporary romance and rom-com readers.

NetGalley ARC | GAH, I LOVED THIS SWEET ROMANCE SO MUCH. Of course, I love reviewing books set heavily in a destination (Alaska), especially when they talk about conscious tourism and tourists vs locals. Plus, at a time when the world is a hot mess, I needed The Tourist Attraction as a sweet escapist love story.

You can find my complete review on The Uncorked Librarian: https://theuncorkedlibrarian.com/may-2020-book-releases/ or find it on TUL 50 States Books reading list: https://theuncorkedlibrarian.com/50-states-books/

Thank you to the publisher for providing me with a free advanced copy in exchange for a fair and honest review.

I LOVED this book.

I am VERY into the trope of a big curmudgeon who is super soft for the people he loves: namely, Jake the clothed, blind border collie, and Zoey the tourist. Graham is so grouchy and constantly annoyed at the tourists who flood his restaurant and keep him from his woodcarving hobby. He kind of hates them, until Zoey. Zoey isn't like the other visitors; she isn't rich and on a luxury vacation. She saved every cent for years so she could visit her dream spot: Alaska. He's smitten pretty immediately, and I love how he welcomed her into the places that were important to him, and how she understood how meaningful that was.

I love how fierce Zoey is, how she is proud of herself and her job, how she refuses to be beaten down, how she sets boundaries and keeps them. It's so important to have leading female characters who are complex: she's charming, soft, and sweet, and she's also tough, adventurous, and proud. I super appreciate how Zoey was allowed to be really genuinely and unabashedly enthusiastic about things. And even though Graham was the opposite way, he didn't shame or belittle her for it, but appreciated and loved that part of her. Yes for opposites attracting and bringing out the best in each other!!

The voices of both characters were clever, sharp, and fun. The emotions they went through felt sincere, and I 100% believed in their love story and was rooting for them. I think barely breathed as I read the last 20 or so pages. Is there going to be a sequel? With Zoey accomplishing her plan of learning to fly and doing her own tours, and Lana going forward with the private condos and still doing right by the community? And Jake wearing MORE clothes? Please let there be a sequel!!

I was thrilled to be approved for an ARC of this book, but unfortunately, just could not get into the story. I had trouble connecting with the characters. There was a lot going on, which made it more confusing for me. I did enjoy some of the banter between Graham and Zoey along with the Alaskan setting.

3.5 stars

Zoey has been saving for years to take her dream trip to Alaska, and Graham is an Alaska native who hates tourists but also relies upon their love of his crotchety attitude and bad service for his income (he is the owner of a dive-y restaurant called "The Tourist Trap"). Alaska is the most exciting and consistent character here, and Jake - Graham's border collie - runs a tight race against it for that top spot. Unfortunately, the humans have room to improve.

At first, I was really into both m.c.s and was definitely rooting for their quirky-meets-grumbly relationship to take off, but then they started doing really odd and distracting things like thinking that this is the person of their dreams but saying, "It'll never work!" The back and forth was fully _Splendor in the Grass_. The swings were way up and way down for these folks, and I could never come to grips with these FEELINGS and how they burst through instantly (and others within two weeks). These are not preteens. It was hard to take in so much angst and so many superlatives from adults in this situation.

There are some other choices I didn't love such as the semi-love triangle that was never believable, the we love/we hate Lana/"L," the distracting and constant use of the word "gorgeous," (which, no less annoyingly, maybe should have been made "Gorgeous" when falling in place of a person's name - either way ick), and the constant description of certain male-identifying characters who apparently cannot speak but can only growl and bark. Weird!

Despite these points of minor irritation, I really did enjoy the setting and aspects of the main relationship. There are aspects of the plot, character choices, and language that did not work for me at all. Overall, this was an enjoyable read and will likely cause me to read more by this author.

Fun and funny book! This is almost a love and first sight story, but it's totally the guy who falls first. Zoey is a quirky heroine, and Graham is a such a grump that is almost predictable that they're falling for each other. The fact that they fall for each other in two weeks is unrealistic, but it adds to the love at first sight concept. Graham is such a complex character, and he shined more than Zoey to me but regardless. the book is a lovely rom-com punch for any reader to enjoy.

This story had trouble keeping my attention. I had trouble connecting to the two main characters and while some situations were cute, I just didn't feel their connection. Overall, an OK story. *I received an ARC of this book from NetGalley and this is my voluntary and honest review.

Moose or bust......lol! I absolutely loved this book. Such quick witty humor in the whole thing. Graham and Zoey just drew me in. Also Graham’s love of animals and quirkiness. But let’s face it Zoey is quirky too. This might be my favorite of the year when it come to humor. I literally was giggling like a school girl with a crush. It was awesome. I really felt like my heart was gonna break at the end, but man it all came together in a very epic movie ending sorta way!
I received this for an honest review!

Contains a horny moose, a blind fashion forward dog, some crazy snobs, whimsical towns folk, and an adorable man with swoon eyes for a girl. HEA!

round up from 3.5,

I am a sucker for the rom-com of books. It took a little while to get in as Graham was just so grumpy. But there were not grand gestures or weird dates that were not possible. It was down to earth and pleasant. My only pet peeve of this book is that.. usually people in the north dont do fireworks in the summer... We can't see them. So i checked it out and we are about the same latitude as anchorage (im in whitehorse YT) and the sun in july doesn't go down until late and even then... its pretty bright. She even mentions it in the book how it gets in the dark. We (as in our city) save all fireworks for when there is not much sunlight.. i could be wrong :)

Thanks NetGalley for this ARC

Unfortunately this wasn't a win for me. I really liked the setting in Alaska. However, the characters didn't really ring true to me. Their actions and interactions did not seem natural or consistent. I especially wish Graham's attraction to Zoey played out more naturally with a slower burn and was more true to how Graham is described.

2.5 stars - Thank you for the opportunity to read the eARC.

I loved the setting of The Tourist Trap and I'm a sucker for "the good, quiet girl" ending up with the "tough guy" (that's how I saw the male character anyway ;)). The book taking place in the beautiful surroundings of Alaska is a big plus. I did not like the character of Lana, but that's just a personal preference (it has nothing to do with the writing, which was excellent). An enjoyable read!

Okay let's be honest... I was not expecting to actually like this novel... let alone LOVE it! The beginning had my heart just beating and beating and BEATING FOR MORE! Seriously, Graham and Zoey had this way about them that truly was just absolutely adorable to read and enjoy. I was in a book funk and this one got me out of it for sure!

Oh how I adore this book! It was so funny and the characters Zoey and Graham were just perfect.
The scenic descriptions of Alaska were told in such vivid detail that I felt like I could see a clear picture of everything described.