In this myth-busting exploration of North American entrepreneurs, David researches immigrants whose startups in a new country offer them a new identity, lifestyle entrepreneurs who want to live life on their own terms no matter the hard work, families who struggle to carry on their business legacy, and business owners who wish to share their values with their employees and the world. He finds that entrepreneurship means different things to different people, but the iconic image of the Silicon Valley genius boy rock star is a rarity. Idolizing and funding that model are at best misleading and exploitative for aspiring business owners and at worst fundamentally destructive of our communities and economy. A must read for those interested in entrepreneurship.