This is pretty good. It contains some eye opening info. It also includes a few recipes, recommendations, and has a section devoted to answering some common myths/questions. Very good info along with a bibliography and sources. 

Thanks very much for the ARC for review!!

So much information. Great resource. This is a must read for all pet parents. 

Thanks to author,publisher and Netgalley for the chance to read this book. While I got the book for free,it had no bearing on the rating I gave it.

When life for the entire universe and planet turns on its end and like everyone else you "have nothing to do" while your place of work is closed and you are in #COVID19 #socialisolation,  superspeed readers like me can read 250+ pages/hour, so yes, I have read the book … and many more today. (I AM BORED!!)

I requested and received a temporary digital Advance Reader Copy of this book from #NetGalley, the publisher and the author in exchange for an honest review.  

From the publisher, as I do not repeat the contents or story of books in reviews, I let them do it as they do it better than I do 😸.

A big, inside look at the shocking lack of regulation within the pet food industry, and how readers can dramatically improve the quality of their dogs’ lives through diet.

What's really going into commercial dog food? The answer is horrifying.

Big Kibble is big business: $75 billion globally. A handful of multinational corporations dominate the industry and together own as many as 80% of all brands. This comes as a surprise to most people, but what’s even more shocking is how lax the regulations and guidelines are around these products. The guidelines—or lack thereof—for pet food allow producers to include ever-cheaper ingredients and create ever-larger earnings. For example, “legal” ingredients in kibble include poultry faeces, sawdust, expired food, and diseased meat, among other horrors. Many vets still don’t know that kibble is not the best food for dogs because Big Kibble funds pet nutrition research. So far, these corporations have been able to cut corners and still market and promote feed-grade food as if it were healthful and beneficial—until now.

Just as you are what you eat, so is your dog. Once you stop feeding your dog the junk that’s in kibble or cans, you have taken the first steps to improve your dog’s health, behaviour and happiness.

You know the unsavoury side of Big Tobacco and Big Pharma. Now Shawn Buckley and Dr Oscar Chavez (founder and owners of Just Food for Dogs) and Wendy Paris explain all you need to know about unsavoury Big Kibble--and offer a brighter path forward for you and your pet.


ABOUT THE AUTHORS: Entrepreneur and founder SHAWN BUCKLEY and veterinarian and professor in clinical pet nutrition DR. OSCAR CHAVEZ are the owners of Just Food for Dogs, a pioneer and disrupter in the dog food industry, and the leading brand of dog food made with USDA approved whole foods, fit for human consumption.

Oh, gosh, I am now kind of afraid of canned dog food and kibble and can understand why people feed them the $$$$raw food$$$ by the crate from the pet store I get my cat food at. I am torn about "commercial/big kibble" pet food because I have a veterinarian in the family and he says that since the rather cheap food that I feed my cats has the SAME NUTRITION as the more expensive food I might as well buy what I can afford. (My cats only eat Whiskas as it is the only one so far that they do not vomit up ..shortly after eating - sorry to be graphic but it is the truth!)

The book is expertly researched and presented in a way that any dog lover would be able to read --- it is not one of those books that confound people who don't read at a university level as the language is clear and concise.  There is a lot of information in here, and one can make a decision for themselves.  

Now, Mr. |uckely, are you going to write a book about cat food as well for the 43 million cats in  North America???

As always, I try to find a reason to not rate with stars as I love emojis (outside of their incessant use by "🙏-ed Social Influencer Millennials/#BachelorNation survivors/Tik-Tok and YouTube  Millionaires/etc. " on Instagram and Twitter... Get a real job, people!) so let's give it 🐕 🐕 🐕 🐕 🐕

Thought-provoking call to action from the founders of JustFoodForDogs, engagingly if somewhat repetitively written.  The thesis is that regardless of cost, brand, or market niche, commercial dog food is undifferentiated, poorly regulated, potentially dangerous, and insufficient for a healthy, happy dog.  Instead, the authors recommend fresh food made from human-grade ingredients, such as that sold by the authors' JustFoodForDogs and a few other suppliers.  The authors also provide recipes and suggestions if you want to make your own food for your dog, and they debunk common myths about what dogs should and should not eat. 

I found this book interesting, compelling, and frustrating.  I started the book in agreement with the authors' overall premise but without understanding the background behind it.  I just figured that when you know what goes into your dog's food, you will know what goes into your dog.  From this book, I learned a lot about the pet food industry and how and why dog food is regulated as animal "feed," not food - a critical distinction.  I learned that no matter what the picture on the bag or the box, the source of "meat" in commercial dry dog food is overwhelmingly likely to be meat "meal."  I learned more than I really wanted to about how that meal is made, with warnings that are particularly stark in light of current concerns about animal-human transmission of disease.  I learned about canine nutritional needs and how they differ from humans'.  The tone is personal and engaging, and the stories about dogs are warm, funny, and touching.  

This book seems padded in spots.  The long introduction is cogent and detailed, almost like a stand-alone article. But significant parts of the introduction are repeated in the book.  After what seemed like a long discussion on pet food company consolidation, the punchline was that the size of the company didn't make a difference when it came to the safety or sufficiency of the dog food they produced.  Big was bad; small was just as bad.  It seemed like a long journey to get there.  

Nonetheless, I enjoyed this book and recommend it to any dog lover.  The recipes are meat-focused and sound dog-friendly.  As the authors' put it, food plays such a large role in our dogs' lives:  "Food is one reliable source of joy, a highpoint of every single day."

Many thanks to NetGalley for the ARC in exchange for the honest review.

As a dog owner, I was intrigued to read BIG KIBBLE.  I loved the cover and the description.  In all honesty, I got through the first few chapters and then realized that the authors of the books own and operate a fresh pet food company.  It seemed disingenuous to me to have a pet food manufacturer writing about how "horrific" the kibble business is.  I skimmed the rest of the book.  I did not care for the fact that the book was written by a fresh pet food owner and that was not disclosed anywhere in the description - such a bias and I felt a bit duped.