Anyone who has spent even a little time on social media has seen a whole lot of signs suggesting there's a huge battle brewing between the generations - Gen Z is lazy; Millennials are whiners who, if they cut back on the avocado toast, could have it all; Gen X, if you can find anything about them at all, are selfish; and Boomers have ruined, well, <i>everything</i>. The pre-war generations hardly exist at all except as honorary Boomers.

In The Generation Myth: Why When You're Born Matters Less Than You Think, author Bobby Duffy challenges these myths. He calls them lazy thinking and the equivalent of using astrology to define the generations and he backs it up with plenty of documentation and statistics. Yes, he says that when we are born does have an effect on our attitudes but not as much as other factors like the economy e.g. the 2008 Recession or the country in which you were born e.g. religion has a much great effect on attitudes across generations in the US than in the UK and, of course, our families and disasters like Covid-19.

In fact, according to Duffy, attitudes toward such issues as racism, gay marriage, abortion, immigration, and climate change have changed over a short period of time for both Boomers and Gen X and are now closer to those of Millennials and Gen Z than to the pre-war generations where attitudes have remained flat. This is not to say the Duffy doesn't think generational thinking isn't important. As he says about writing this book:

<i>This is not because I don't see any value in generational thinking but the opposite: it's too important, particularly right now, to be left to these misdirections. Its importance is not because I see an impending, inevitable crisis or all-out generational war, but because we seen to have lost faith in a better future for our current and future generations of young people. That's risky, and in many ways, it sums up the challenge of our world in the wake of Covid-19. An understanding of generations, including what brings us together as much as what separates us, is vital to our response.</i>

A well-documented book about an increasingly important subject given the times we live in but a surprisingly hopeful one and I recommend it highly.

<i>Thanks to Netgalley & Perseus Books for the opportunity to read this book in exchange for an honest review</i>

How I wish I could slam this book into the hands of everyone I know who goes "this generation..." or "in our generation..." or "millennials are lazy..." because with his findings and he shares insights that it's not all that, rather we have different skill sets, different ways of how we relate to the environment and all that is not sufficient enough to lump one generation against another.
Thanks Netgalley for the eARC.

Interesting And Well Documented Read. In this book, Duffy shows that what the media so often (and so lazily) proclaims to be "generational" divides... usually aren't really. Yes, there is a generational component to at least some things, but time period (specifically for that "coming of age" period but also more generally throughout the individual's life) and life progression play equally critical roles, and in many cases *more* critical roles, in showing how a particular group of people generally feel about a given issue. One of the things that makes the book a bit interesting is that even while presenting this much more balanced view of this particular field, Duffy exposes himself as a "climate" alarmist/ extremist, either not knowing about or outright denying similar work to his own in that particular field. (Ie, work showing that even though media lazily points to one thing, there are actually several different things at play and in some cases far more critical to the issue at hand. One work here on that topic similar to Duffy's on this one is Unsettled by Stephen Koonin, released just 6 months or so prior to this book's publication).

Still, this book is truly a remarkable work in its field (at least to someone who is *not* a fellow academic or in that field at all) and seems to be fairly comprehensive in its focus, even as its primary and secondary national emphases are the UK and the US, respectively. It looks at many, many issues from the social to the political and even to the personal, from housing to gender identity and sexual activity to political leanings and many, many more. This is also a fairly well documented text, with its bibliography clocking in at about 32% of the overall text - while not the *highest* I've noted in my work with advanced review copies, easily among the higher echelons there. Very much recommended.