This was a good guide to the basics of advertising on Amazon. Like anything else, however, there is no one way to assure success, so repetition and monitoring is key.

It is a very good primer however.

For those that want to start advertising with Amazon then this a good beginners book. It covers the basics in auto ads, keywords, category and by ASIN.

However, whilst the method may change as Amazon updates their site, for any beginner a step by step method might be useful, with pictures of the areas on the launching of an ad as each ad type is slightly different. Plus this book doesnt seem to indicate you can do ads in different countries (it talks about bids on cents only), nor how you pay for these ads or how often you are billed. And it talks vaguely about setting up an account but not how or even where to find it through the kdp account. Also it doesn't explain how the budget you set works.

I received this book from netgalley in return for a honest review.

I previously knew nothing at all about Amazon keywords and book advertising, but this book fixed that. It explains acronyms, book categories, and more. I haven't actually used this yet, but I think that I could do so!

How To Use Golden Keywords With Amazon Ads is an extremely thorough guide that teaches authors had to go about using Amazon Ads to hopefully increase their book’s visibility and increase sales. Not only does this book touch on how Amazon ads work but it also talks about such things as setting up/optimizing your books sales page. As for teaching the ads themselves, the author details the various ad types, the advantage and disadvantage of each, and how to go about setting them dup and monitoring their effectiveness. For those that are visual learns, the book also grants you access to a video course that will also will walk you through setting up ads, optimizing them, and how to evaluate your ads effectiveness. Definitely a very through guide that is easy to follow and I’d recommend it for anyone trying to get a handle on running ads for their books.
I’d like to thank BooksGoSocial and NetGalley for the opportunity to read and review an eARC of How To Use Golden Keywords With Amazon Ads.

https://www.amazon.com/review/R2ZODHC31A7A4E/ref=pe_1098610_137716200_cm_rv_eml_rv0_rv