Cover Image: VenCo

VenCo

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Member Reviews

This book did not draw me in. I really wanted to like it but had to force myself to finish it.

2.5 stars. Thank you go netgalley the arc.

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Parts of this were great: the way in which the coven banded together and the relationship between Lucky and Stella. But the action was rushed at times, and while we had great glimpses of the CEOs of VenCo, exactly what they did and what they expected to get done once the coven was assembled was really vague. If this were a series it might have made more sense but since that doesn't appear to be the case...

eARC provided by publisher via Netgalley.

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This book wasn’t what I was expecting from the description but it was a fun ride. I will say the plot took a while to really pick up, but while I was waiting for the story to really progress the book was full of amazing imagery and the relationships between women and their meaning. The take on magic and feminism and the connections between the women were great and I am hopeful there will be a sequel. The characters were each unique and while you did get to see some of the backstory of each of them I think there is so much more we could learn about them all, even about Lucky (who was the main focus of this story). Long ago a strong witch in Salem predicted that the North American coven would find each other and come into their power but it was far in the future so she set up a spell to lead the women to themselves, their power, and most importantly together.

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VenCo (an anagram for coven) starts with Lucky St. James and her grandmother on the verge of losing their apartment and Lucky searching for a decent job, when she is drawn to a silver spoon, hidden within the old house they live in. The spoon has a witch & broom engraved on one side and the word, SALEM engraved on the other side.
Finding the spoon leads her to apply for a job in Salem, for a company called VenCo, where she meets other women who have also found similar spoons in different circumstances.
Her employment eventually takes Lucky and her grandmother to New Orleans to locate the last of the 7 spoons needed to form a powerful coven that generations of witches have been waiting for.
The narrative and especially the dialogue are very similar to Fern Michaels popular vigilante "Sisterhood" series of novels, where the women come from different backgrounds, but all seem to have the same personality.
The plot is a little slow, it takes almost 50% of the book for the action to start, but it is entertaining. I like how the grandmother, even though she may have dementia at times, is valued as a person and included in all the endeavors.
The ending is very satisfying, but you know there is more to come - this may be the first book in a series.

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VenCo is a tale that combines magic, a quest, and a story found family. The main character is Lucky St James, a young woman who seemingly is struggling under the weight of managing adulthood and the care of her grandmother. It is in the face of the unknown that Lucky chances upon an object that introduces her into the world of witches.

The novel had all the elements of a riveting story, ranging from characters in quick motion, a fast approaching deadline, and a battle between “good and evil among others. It is well written and the author has seamlessly woven social commentary throughout the tale. But despite these elements the story seemed to drag in parts. At times convenience seemed to play more a role in moving the story along than the actions of the characters. I also wished that the story went more in-depth with the community of VenCo and how magic functions in this version of reality. I felt like I skimmed the surface of the world the author has created and am interested in learning more about it. While I do wish the story offered more to the reader I found it interesting and it kept my attention. Overall it is a story about a journey of self discovery and in this Lucky’s story came to a satisfying conclusion.

Thank you Book Club Girl and NetGallery for the eARC in exchange for the review.

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The description of this book really intrigued me. I do enjoy magical books sometimes and I loved the idea of a more modern witch tale focusing on a group of women in a quest to restore their power.

The book started off interesting but I did feel that some
parts and descriptions were too lengthy. The writing style, however, was enjoyable and easy to follow.

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Lucky finds a magical spoon, completing a coven to bring a new era of women into their magic power. This was not good. This felt like a prequel. Nothing happened and it wasn't even magical. They keep saying they have magic powers but where??? Boring.

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Lucky St. James cares for her free-spirited, young-at-heart yet somewhat troublesome grandmother, Stella in Toronto. When they learn they will be evicted, she suddenly finds a silver spoon in the laundry room with the word "Salem" engraved and the timing could not be better. The spoon ends up being her ticket out of monotony and feeble attempts to make ends meet and sends her on a wild ride to complete a coven of witches that takes her from Salem to New Orleans on a wild goose chase to find the seventh witch. Of course there is an evil witch-hunter following her every move to add some oomph to the story.
While I loved the premise, setting, and a few of the characters, I felt there were too many conveniences in this story. The readers' suspension of disbelief must be pretty high for it to be truly enjoyable. That being said, I enjoyed the ride and am interested in seeking out Dimaline's other works since most of her other novels are YA and I think that this storyline would be better suited in that category with some slight edits.

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VenCo follows Lucky St. James, a twenty-something woman on the verge of being evicted and stuck in a dead end job, who lives with her grandmother, Stella, whose memory has started to fade. One day, Lucky finds a silver spoon with the engraving of a witch and the word "SALEM" on it, which leads her into the web of VenCo, and a not-yet completed circle of a coven of witches in Salem, Massachusetts. When she gets there, she learns that not only is she a witch, but she has mere days to find the seventh witch to complete the coven's circle which will trigger the resurgence of witches, their power, and their ascendancy to "save the world" from the patriarchy, essentially.

For 400 pages, the plot is essentially Lucky traveling across the states with her grandmother with a man, a witch-hunter, on her tail, trying to prevent the circle from being completed. This story is very much women-focused, character-driven, feminist, and diverse. We learn the background stories of each of the women in the circle. I appreciated this story being about women and what women have had to do to survive in a man's world.

Where this ultimately fell short for me was its pacing and world-building. This is a very slow book. So for readers who love character-driven novels, this is very much your book. I was a little disappointed at how bare-bones "VenCo" really is. We learn, sort of, that it is a company of women trying to get women jobs and housing or something like that, while in the background they try to help the coven complete its circle. And what will happen after the coven completes its circle? We are sort of just told trust me, it will be better. Women will take back their power, they will save the world from the problems the men caused, i.e., wars, climate change, civil unrest. We don't get to see any of that, and there isn't really a plan, but again this story is really about the women in the circle, their agency, their power, and their found family.

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HIGHLIGHTS
~seven prophesised (sorta) spoons
~granddaughter/grandma relationships FTW
~bondage gear saves the day
~useless oracles are useless
~don’t sneeze!

This had all the set-up to be an absolutely incredible book, and for the first little while, that’s exactly what VenCo looked like. Unfortunately, by the halfway mark it was pretty clear VenCo wasn’t going to live up to its potential, and while the book’s final pages were gorgeous, the actual ending of the story was seriously disappointing.

The prologue introduces us to the Maiden, the Mother, and the Crone, three women who together make up the Oracle that runs a mysterious corporation called VenCo. I absolutely adored this prologue, these three very different, powerful magical women introduced to us with some really lovely prose and the delicious promise of Serious Plot about to unfold.

But those three end up being incredibly minor characters, who, despite being at the top (or perhaps heart) of the American witch community, mostly just wring their hands and ‘can’t intervene’ for reasons that are never properly explained, despite them being the only ones with the full picture of what’s going down. I despise this nonsense trope of supposedly-powerful governing bodies having to be hands-off the plot Because Reasons, so as I gradually realised that was exactly what we had here, I became more and more annoyed with it.

<“We keep the network engaged, place our women in the right positions, tend to the coffers, but we do not step in. We are not coven witches and don’t have that power.”>

The spotlight of this book is on Lucky, a young Métis woman living with her elderly grandmother, who in turn is beginning to suffer from bouts of memory loss and confusion. Lucky is instantly hugely sympathetic, a Millennial with a fairly unconventional childhood who’s just trying to do her best by herself and her grandmother; a little bit snarky, possessed of a huge heart, a writer who doesn’t know what to write (oh, babs, we’ve all been there <3), who tries to dream big but feels crushed down by the world and the system. Let no one say Dimaline has not crafted the perfect MC for this story; I defy anyone who picks this book up not to adore Lucky immensely!

<“I am the daughter of Arnya St. James, defender of women, drinker of gin, fighter of assholes, a fierce half-breed from a long line of fierce half-breeds who took no shit and gave no fucks. I am a witch and I am here.”>

But although Lucky shines, and Dimaline’s prose and imagery is enchanting, the story itself starts to fall apart quickly. After finding the sixth sort-of-prophesised spoon, it’s Lucky’s job to first meet her now-coven – the owners/guardians of spoons one-through-five – and then track down the seventh spoon and the witch it belongs to. When all seven spoons are united, it’s supposed to be the start of a major change to or remaking of the world; there’s a heavy implication that this will involve hexing the fuck out of the patriarchy. And I was so on board for this!

That’s not what we got, though. Because these witches are…really kind of useless? For a book that talked about the power of women, people of colour, and queer people, it really didn’t walk the walk. There’s a little bit of dream-walking, but the majority of the coven spends the majority of the book staring into a bowl of water trying – and failing – to get a vision of something useful. Apart from a brief break to get hammered – which is somehow the only way to acquire the info Lucky needs to get started on her quest – holders of spoons one-through-five spend the ENTIRE BOOK huddled together in a single house out of fear of one (1) bad guy, who they are apparently completely unable to defend themselves against – and forget going on the offensive, because that’s just not going to happen.

These are supposedly the world-defining witches of the age??? The ones who will shape history and usher in a glorious new utopian era??? How???

And to be honest, the whole girl-power! BIPOC-power! Queer-power! messaging reads as incredibly muddled and messy. Not in a ‘real people are messy’ way, but like Dimaline couldn’t quite figure out what that kind of power means in practical terms, what claiming or reclaiming it and sharing it looks like. It ended up feeling very hand-waved, and to be honest a whole lot of the narrative seemed to contradict and actively undermine it.

(Like the fact that this entire underground society of witches and their support staff can’t handle one single man…)

As a nonbinary person, I’m always a little wary when someone starts preaching girl-power, because too much of the time it gets conflated with XX chromosomes and biology. So I was relieved when Dimaline included a trans woman amongst the spoon holders – I thought we’d dodged that bullet! But again, it’s messy, and kind of undermined by the repeated emphasis on biological motherhood.

<“Ironic, that, since the only way to truly be immortal is to have descendants.>

I started writing up a whole separate thesis tearing apart VenCo‘s philosophy re women vs men, but you know what? I’m just too Tired. It rubbed me the wrong way and seemed uncomfortably simplistic; let’s leave it at that. (Although I do want to be clear that this isn’t a man-hating book, and we meet several perfectly lovely guys throughout the narrative. But the witches’ actual philosophy seems to be ‘girls only, men are the problem’, and while I’m very happy this book says trans women are real women, there’s a lot of us who aren’t women, and a lot of men who aren’t cishet white men, and in the real world this stuff is really complicated, okay? And VenCo is acting like it isn’t. Which I do not love.)

I do want to take a sec to talk about the spoons themselves, though. I thought the idea of seven prophesised spoons was just the right mix of whimsical and magical – it was a big part of why I picked up VenCo in the first place! But I was really unhappy with the backstory of the spoons, and the obsession with Salem, Massachusetts. We discover that the spoons were created by a misogynistic Puritan man in Salem, part of a series of decorative spoons that were intended to ‘keep women in their place’, to remind them not to go near magic. And they did this by…being engraved with witches riding brooms? Sorry, I don’t get how that’s supposed to work? At all??? You buy one of these as a souvenir of your trip to Salem, presumably hang it in your kitchen after, and…your wife doesn’t get uppity? What? It’s a spoon, dude. It’s really not an inherently intimidating object, and it definitely doesn’t scream ONLY MEN CAN HAVE POWER. It’s not like an ancient Roman tintinnabulum or something!

I’m not sure if this is an objectively a poor writing choice or just an instance of my personal taste not matching up with the author’s; I wanted the spoons to be…well, Not This. Pretty? Witchy? Silly? I thought it would be a slightly tongue-in-cheek thing, that the characters would acknowledge that this is an extremely odd way of finding chosen ones but what’re you gonna do??? And we didn’t get that. Just a lot of emphasis on and reminders of, over and over, the ugly-hag imagery etched into the spoons, without any real explanation of how that imagery was meaningful.

(Plus there’s the whole thing re the spoons coming from Salem. Where the present-day coven also resides, and like. Can we not? Can we drop the obsession with Salem? I’m so sick and tired of people dropping the witches in their stories in Salem. It’s just boring and lazy at this point.)

If I’m being generous, I can guardedly admit that it might be intended as a reclaiming of the witch-riding-a-broom imagery, a subversion of an attempt to strip women of power (but…with spoons??? HOW DO SPOONS INTIMIDATE ANYONE?), taking these objects that were supposed to keep women down (…somehow) and turn them into objects of power instead. But a) they’re not objects of power, we really just have to trust the text that these spoons are special, because we definitely never see it for ourselves, and b) there were so many other ways you could have played with this! Why not use or invent some analogue of Welsh love spoons, which have their own language of symbols – then you could have done all sorts of things with the symbols in each spoon? Why not have a mismatched set of spoons, where each one once belonged to a woman executed for witchcraft? That way they become a bridge between the past and the present, connecting the witches of today to the witches of yesteryear; the metaphor of passing the torch, except the torch is a spoon? With that you could have leaned into how the spoon is traditionally a very feminine thing, especially if we’re talking about cooking and mixing spoons women would have used in the kitchen, you know? THAT would have felt like a reclaiming, a subversion of these traditionally womanly objects. Any of that would have been more interesting and fun than what Dimaline actually did, and I came up with those ideas in less than ten minutes.

Instead, Salem and very weird misogyny. Lame.

I did appreciate that Dimaline included several different real-life magical traditions in the book, and nods to more, but it’s bizarre to me how little magic we actually see, and there’s no discussions or explanations of how it works or what it’s capable of. Later, we’re told that being a witch is actually something you either are or you aren’t – you can’t learn it, and the children of witches who do not themselves inherit whatever it is that makes you a witch become witch-adjacent support staff instead, and hi, I absolutely hate this worldbuilding.

<“Do you know what happens when a witch has children who don’t inherit her power?”



“They become Watchers, like me,” the Mother continued, pointing to herself. Then she indicated the Crone. “Or Bookers.” Then, finally, the Maiden. “Or Tenders,>

It’s also extremely confusing; the idea that being a witch is tied to your genes, or something, is…what??? Magic is genetic??? Doesn’t that completely contradict the idea that magic belongs to the Othered, that to be Othered (aka, femme, not-white, and/or queer) is to be inherently magical? Which seems to be what parts of the book are trying to say?

And, uh. For a supposedly massively powerful, magical organisation, Venco the corporation might as well not exist for all the relevance it has to the story here. There is a kind of underground community that helps support witches, but we don’t see Venco employees or operatives pulling strings and making things happen for our characters, not even in purely mundane ways like covering the price of gas and plane tickets for Lucky. Why on earth is the book named for this company???

Maybe it’s not – since ‘venco’ is an amalgam of ‘coven’, maybe the title is supposed to refer to The Coven – aka, Lucky’s coven – coming together. Except that, as previously stated, the coven is pretty useless and unimpressive, so???

Argh.

The Oracle do try to push or direct magical power at the coven at one point, but it’s all very useless and handwavey, and look, I do not need (or want) a magic system that is all laid out like a Maths equation, I love magic that is mysterious and wondrous and, well, magical. But it’s not, here. There’s no sense of wonder connected to the magic of this story; there are no moments that sent happy chills down my spine or gave me electric goosebumps. The magic is…vague, and diffuse, and barely present. Not in a dreamlike way, but in an I can’t commit to what the magic in my story can do so I’m going to use it as little as possible way. It was so frustrating, especially in a book that claimed it was all about women and minorities discovering, reclaiming and wielding magical power!

Because it isn’t. It really isn’t. If it was, we would see the other witches take a more active role. We would see the villain hindered by their spells and cleverness. We would see magic smoothing the way for Lucky, getting her out of difficult situations, allowing her to accomplish what couldn’t be accomplished otherwise. And there’s none of that.

Lucky herself? Wonderful. Stella, her grandmother? Epic. Their relationship? *chef’s kiss*

<“Kids look good on you,” Stella baited Lucky as she followed along.

“And sanity looks good on you,” Lucky teased back, “but some things are just borrowed.”>

I even loved the full cast of secondary characters, the holders of the other spoons, but it’s like Dimaline had no idea what to do with them, because, again, they just spend the whole book shoved into a house, cowering from the monster, doing almost nothing. None of them get to be anything but extremely passive.

(Why not have each of the witches come from/join/learn a different magical tradition, so they’re all working different kinds of witchcraft/magic? Why not have them using chaos magic, creating their own spells and sigils and rituals, reinventing magic the way they’re supposed to be reinventing the world? THERE WAS SO MUCH YOU COULD HAVE DONE HERE!)

And while I don’t want to go into spoilers, the showdown between Lucky and the bad guy is a trainwreck – don’t get me started on the bondage gear – and the reveal of the final spoon-holder? It was so obvious and cliche that I almost cried. Heartbreakingly disappointing, straight into cliche.

The prose itself is gorgeous, and I will definitely be looking at Dimaline’s other books, both those she’s previously published and any she publishes in the future, simply because of how beautiful her writing is. But if what you want is a modern, intersectional witchy+femme manifesto-story, then I point you instead towards The Women Could Fly, which is exquisitely excellent.

Because VenCo absolutely fails at it.

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There's an international secret society of witches hiding in plain sight - working in the publishing branch of VenCo, run by the Mother, the Maiden, and the Crone.

Seven witches need to be brought together to form a strong coven. Five have been found, and the clock is ticking. Witch six is Lucky - kinda like when you call a tall man "Tiny" - but that's her name; unfortunately, it's not her experience. Lucky finds a strange spoon marked with a witch just as she and her grandmother, Stella, are about to be evicted from their apartment in Toronto

What follows is an amazing road trip as Lucky and Stella drive from Toronto to Salem and other places unmentionable due to spoilers, trying desperately to find the final spoon, and equally importantly, the seventh witch, as the last of the Benandanti chase after them

Found family, resisting the patriarchy, living your full life, indigenous author, indigenous MC, LGBTQIA+ supporting characters, road trip, witchcraft from various regions of the US

Super awesome book. I hope there is a sequel or six!

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advanced-reader-copy, adventure, alcoholism, Boston, business, California, children, contemporary, diversity, easy-reading, dysfunctional-families, family, fantasy, feel-good, feminism, fiction, inspirational-spiritual, magic, magical-realism, Massachusetts, mental-health, multiple-time-periods, mystery, paranormal, relationships, relationships-business, relationships-children, relationships-family, relationships-friendship, road-trip, series, witches, women, women’s-fiction, women-sleuths

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Do you wish you had any special powers?

That would be so fun! I really think that certain herbs and spices are great at healing ailments and I think that is such an interesting thing to know. While I know that isn’t exactly witchcraft it used to be right up there with it.

One day you will find a silver spoon. Shortly thereafter you will be found by VenCo and brought into the coven. It will happy when you don’t expect it, and it will feel random when you find it. VenCo needs all seven spoons to be found for their coven to be complete. When Lucky is found with spoon number six, they all rush to find the seventh spoon and on the way Lucky learns more about her family than she ever thought possible.

This was an interesting read. I went into it expecting a witch who came into her powers when she found her coven and I expected an exploration into that. That is not what happened here. This book ultimately did fall flat for me but there are parts and things I enjoyed, making it a solid middle of the road read. My biggest complaint is that I wish there was more magic, this is focused on the witches and their journey, not so much the magic that I was hoping for. I found this book to be very atmospheric and descriptive, which aren’t inherently bad, its just something that I struggle holding my attention. Because of this, I did find this one boring. However, this one is recommended to those who enjoyed Alice Hoffmans Practical Magic.


Thank you to @netgalley, and the publisher, @williammorrowbooks and @customhousebooks for my e-ARC in exchange for an honest review. Out February 7th!

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Adding all things Cherie Dimaline to my 2023 TBR. I loved reading this book!

Witches are really having their moment right now (and it feels like I’ve read all of the witchy books of 2021 and beyond), but this was a really unique and interesting story about a young witch who comes into her own. Lucky St. James hasn’t been very lucky at all. That all changes when she discovers what is seemingly a piece of junk in her building’s basement - a small souvenir spoon with a witch and the word SALEM on it. Lucky is recruited by the women of VenCo and tasked with finding the next witch, the one who will complete their coven and help save the world. But time isn’t on Lucky’s side and she only has nine days to find the witch, all while the murderous Benandanti hunts her down.

VenCo is very much a story about family, both given and found. It is character driven, so if you’re looking for something with lots of action and high magic this may not be the book for you. I loved the found family of the VenCo witches and how we got to see each flashbacks of each witch finding their spoon. Their stories were all unique and at the same time they share trauma at the hands of the men in their lives. Hex the patriarchy indeed.

The road trip Lucky and her grandmother embark on is lots of fun and included even more memorable characters along the way. My only kind of complaint is that the pacing was a bit off at times and because of that the ending seemed a bit rushed.

Thank you so much to NetGalley and William Morrow for an advance copy.

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Witchy fantasy from Cherie Dimaline? Yes please!
I loved the bringing together of 7 witches and their back stories and the interwoven connections.
But overall Lucky and her grandmother’s relationship was the star.
I’m so grateful I got to read an eARC of this.
Thanks to NetGalley and HarperCollins.

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"For fans of The Once and Future Witches and Practical Magic, comes an incredibly imaginative, highly anticipated new novel featuring witches, magic, and a road trip across America - from Cherie Dimaline, the critically acclaimed author of Empire of Wild.

Métis millennial Lucky St. James is barely hanging on when she learns she'll be evicted from the tiny Toronto apartment she shares with her cantankerous but loving grandmother Stella. But then one night, something strange and irresistible calls out to Lucky. She burrows through a wall to find a tarnished silver spoon, humming with otherworldly energy, etched with a crooked-nosed witch and the word SALEM.

Lucky is familiar with the magic of her indigenous ancestors, but she has no idea that the spoon connects her to a teeming network of witches across North America who have anxiously awaited her discovery.

Enter VenCo, a front company fueled by vast resources of dark money (its name is an anagram of "coven.") VenCo's witches hide in plain sight wherever women gather: Tupperware parties, Mommy and Me classes, suburban book clubs. Since colonial times, they have awaited the moment the seven spoons will come together and ignite a new era, returning women to their rightful power.

But as reckoning approaches, a very powerful adversary is stalking their every move. He's Jay Christos, a roguish and deadly witch-hunter as old as witchcraft itself.

To find the last spoon, Lucky and Stella embark on a rollicking and dangerous road trip to the darkly magical city of New Orleans, where the final showdown will determine whether VenCo will usher in a new beginning…or remain underground forever.

A wildly imaginative and compulsively readable fantasia of adventure, history, Americana, feminism, and magic, VenCo is a novel only the supremely gifted Cherie Dimaline could write."

Dammit, I knew my book club could be something more!

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This novel follows a young Métis woman, struggling to make ends meet while caring for her grandmother. She finds a spoon in the basement of her building, which leads her to a forming coven of witches—but first they must find the seventh witch. The plotting and pace of this was a bit off for me, with a lot of threads dropped, but I liked the characters and ideas. It was more like a 3.5 for me.

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I didn't think I would like this after reading the first few pages. Not my reading taste at all, Not even sure how I obtained it. At first I found the language of the main character grating. I decided to keep at it anyway and so glad I did. Cherie Dimaline writing is magical. The writing is what kept me...the plot is what had me up until 2am to finish. Despite my very first trepidation, ended up being a 4star. Well worth your time!
Book due to come out February 7, 2023

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I finished this today, and I enjoyed the book. Everything I've read by this author has been great. I'm holding off on posting the full review until the strike is over.

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An interesting book to review. There were parts that really landed, and parts that felt just kind of there. Loved the women and the witches and all the interesting little ways that magic infuses this book, but I was less interested by the otherall plot. Perhaps it was a wrong book, wrong time situation, but I just cou'dn't concentrate on it. I may give it a reread later in the year and see if my opinions change.

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