Written in an engaging style with good information, Ashfield's books covers any number of situations where it might be hard to speak. For each of the situations, she gives examples of what you should say, and sometimes what you shouldn't.
The book starts with how to have general confidence. Then examples of when she used each of these in her job as a speech coach are added for things like self-promotion, presentations, interviews, and even personal instances like giving a wedding speech or a eulogy.

Four stars
This book came out May 22, 2025
ARC kindly provided by Elliott & Thompson and NetGalley
Opinions are my own

The improper formatting exhibited throughout the book made it very distracting to read this arc.

Just F**king Say It is a playbook for growing confidence and clarifying your talking points to deliver strong public speeches.

Book Yays:
- Style: The author’s tone and voice is very lively, engaging you throughout the book. It reads more as if the author is speaking to you, which makes the concepts more digestible and easier to remember.
- Advice Format: Actionable advice is given from the very beginning of the book, which is rare in the personal development space. The author managed to delivers specific step-by-step instructions as well as real examples of success.

Book Nays:
- While most of the advice provided is actionable, some of the advice is a bit oversimplified (such as the author’s starting takeaway “care less”)
- Readers with debilitating stage fright may not benefit significantly from this book, as most of the advice is traditional wisdom packaged in a neat bow.

Just F**king Say It is the ultimate no-nonsense guide to speaking up and being heard. Susie Ashfield’s witty tips and real-life stories will help you crush everything from presentations to pay raises without the sweaty palms or panic. If you want to speak confidently, clearly, and with real impact, this book’s got your back!

As someone with crippling stage fright of any kind - a school presentation in front of few people gives me nightmares, I had high hopes for the book. The ideas are quite good, explained step by step, so you can follow them quite well. A great tool for someone who has a mild fear, but if it's anything deeper, I don't see this all that helpful, at least it wasn't for me.

Well this book certainly lives up to it's title bold in cover and title and bold in promoting you to act in steps building up your confidence and tackling anxiety that maybe trying to control you in a situation you need to be bold and fearless in speaking or presenting in.

With many examples of situations of aiding others snd steps breaking down how to act to reach peak confidence and ability in yourself with great detail I feel like I've learnt from the book to simply stand tall, believe in myself more when I speak and confidence can come through.

The book is thoughtfully structured. The format is more or less thematic, followed by a breakdown of topics along with some practical (and some not so practical) advice and step-by-step. While there’s some value in this, I didn’t find the book to be generally too informative or too valuable. The guidance is often easier said than done and the “just do it” is often unhelpful.