Beyoncégraphica
A Graphic Biography of Beyoncé
by Chris Roberts
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Pub Date Sep 07 2017 | Archive Date Oct 24 2017
Description
In this innovative graphic biography, Beyoncé’s genius is explored and celebrated like never before, with fun infographics looking at the highlights and successes of her career – from costume changes to record sales, her impressive vocal range to her work off-stage. Beyoncé’s astonishing accomplishments are showcased against fellow legends of the industry in addition to celebrating her achievements in her own right.
Drawing on her 26-year career, Chris Roberts tells the story of how a young singer from Texas transformed herself into a globally revered performer who came to dominate the charts, our screens and even wardrobes. Who has come to represent so much more than the pop industry, through philanthropy, politics and campaigning, Beyoncé has broken the mould of what it means to be a superstar and that star continues to rise.
Marketing Plan
Campaign Focus: In this innovative graphic biography, Beyoncé’s genius is explored and celebrated like never before, with fun infographics looking at the highlights and success of her career alongside an insightful narrative telling the story of how a young singer from Texas transformed into a global superstar.
Key Selling Points:
· Over 100 specially commissioned infographics and photos reveal the genius of Beyoncé as never before.
· Fun text and graphics focus on her career and achievements, showcasing elements like the breakdown of her dance routines.
· The first bio-graphic book of it's kind - will appeal to Beyonce’s huge fan base (89.4 million Instagram followers).
Key Campaign Activity
· Short and long lead publicity to also include mass-appeal/general interest outlets Entertainment Weekly, USA Today, People US, Parade, Salon, Billboard, Huffington Post, Slate, Time, Cosmopolitan, Vanity Fair, magazines, online equivalents
· Daily Newspapers: USA Today, New York Daily News, New York Post, Arkansas Democrat-Gazette. Atlanta Journal-Constitution, Austin American-Statesman, Bay Area News Group, Boston Globe, Chicago Tribune, Detroit Free-Press, Houston Chronicle, Los Angeles Times, Milwaukee Journal Sentinel, Minneapolis Star Tribune, Pittsburgh Post-Gazette, San Antonio Express-News, St Louis Post-Dispatch
· Primary print magazines and online versions: Rolling Stone, US Weekly, Parade, Entertainment Weekly, Time, Esquire, GQ, Goldmine, Music Connection, Nylon, Penthouse, Playboy, People,
· Weekly A & E Newpapers: Village Voice Media Group, Creative Loafing, The Stranger/Seattle, San Diego Reader, Minneapolis City Pages, OC Weekly, Metroland/Albany, NY; Metro Times, Phoenix New Times, Pittsburgh City Paper, LA Weekly,
· Pop Culture Blogs & Websites: E! Online, TMZ, Yahoo! Flavorwire, Pop & Hiss, Pop Noise, PopWatch, Pop Culture Safari, Daily Beast, Vulture, PopMatters, Backspin, The Wrap, Medium, Fader, Complex, Rap-Up.com, Radar Online
· Heavy emphasis on fall holiday gift guides
Available Editions
| EDITION | Other Format |
| ISBN | 9781781316511 |
| PRICE | $29.99 (USD) |
| PAGES | 256 |
Average rating from 10 members
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