Shifting into High Gear
One Man's Grave Diagnosis and the Epic Bike Ride That Taught Him What Matters
by Kyle Bryant
Pub Date 26 Feb 2019
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Shifting Into High Gear charts the course of Kyle Bryant's transformation as he journeys on a recumbent tricycle across the United States in the throes of Friedreich's ataxia, a life-shortening and disabling disease. Full of humor and reflection, it's a heroic journey of a man driven to reframe the language of disease through action and service.
As you travel with Kyle during two cross-country bike rides through the American West, Texas, the Southern States, and finally to the shores of the Atlantic Ocean, the grueling rides become a compelling backdrop for a series of lessons and ruminations which embrace an alternative worldview and provide practical solutions to everyday problems. A thrilling adventure story, yes, Shifting Into High Gear is also ultimately about helping readers reinterpret the conditions of their lives and learning how positive thinking, purposeful connection, and deliberate actions can help anyone reach beyond their limits and live a bolder and bigger life no matter what the circumstance.
Deeply passionate and compassionate, Kyle uses his amazing story to teach readers how to replace the handicapping language of "disability" with the agency to build a thriving and hopeful life. He bravely exposes the shadow-side of using disabling language and asks us to commit to a collective goal of understanding disease and its emotional impact and embrace the disabled population as equal individuals. In telling his story, Kyle's desire is that instead of viewing disease as a deficit, we would see it as another state of being—simply as a life which strikes out on a different path.
A Note From the Publisher
"Striving to be our best possible self while living with medical challenges is something I know a lot about, and when I see that drive reflected in others, like Kyle Bryant, I can't help but cheer them on. Shifting Into High Gear chronicles a true American hero who teaches us that even when the stakes are high or bad days are upon us, those of us given this mixed blessing of pain and purpose simply have no other choice but to keep moving forward. I consider this book a gift for those of us who empathize from our own health challenges as well as anyone interested in making the most of every moment of their lives. Ride on, Kyle!"
Media and Marketing
Shifting into High Gear will be available in advance of Rare Disease Day, February 28, 2019. An early marketing initiative for Shifting Gears will ensure a strong launch! Solid pre-orders, radio promotion, social media outreach, speaking engagements and traditional media appearances, in addition to rideATAXIA events, round out a vibrant promotional campaign.
TV and Radio:
Kyle has made frequent appearances on national and regional shows. He will tap his contacts for support especially during Rare Disease Month: Senior VPs, Producers, Hosts and General Managers and the former head of PR for Warner Brothers who was also the Publicist for The Ataxian!
Kyle is a contributor to The Huffington Post and is often featured in print, including: theNew York Times, Boneshaker Magazine, Neurology Now Magazine and USA Triathlon Magazine.
Kyles's personal Facebook pages, his speaker website and his presence on Twitter, Instagram, Linked In, and others, total over 40,000 contacts. He actively writes blog posts on his website kyleabryant.com, FARA's website, curefa.org, and on his podcast website, twodisableddudes.com
His notoriety has led to many online videos with views totaling over 200,000.
FARA's email list and Kyle's email list total over 14,500 contacts!
Over 100 days of travel annually present exciting opportunities to promote Shifting Into High Gear to consumers and professionals alike. As spokesperson for FARA, Kyle's primary job is outreach; he is often the featured speaker at major events: Children's Hospital of Philadelphia Annual FA Symposium; MDA Canada Youth in Action, the International Ataxia Research Conference UK, Pfizer Pharmaceuticals, UCLA Scientific Symposium, and more.