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Woodstock

The 1969 Rock and Roll Revolution

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Pub Date Nov 06 2018 | Archive Date Jan 08 2019

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Description

Woodstock: The 1969 Rock and Roll Revolution celebrates the fascinating story of how the music event came to be and the people that made it part of history.

How can you explain the Woodstock Festival, 50 years after the event, to those who were not fortunate enough to take part? The concert that changed the history of rock music and an entire generation cannot be reduced to the photos. Half a million young people come to Bethel, New York, from every corner of the world to experience three days of music together. 

This event, now legendary, resounds with the psychedelic notes of Santana and the sublime guitar of Pete Townshend of The Who, the rich voices of Joan Baez and Janis Joplin, and the many other artists who appeared one after another on the stage. Yet, it was perhaps the guitar of Jimi Hendrix as he played his version of the American national anthem, “The Star-Spangled Banner,” as Woodstock screamed its impetuous, revolutionary protest against the war in Vietnam, that became the symbol of an epochal dissent.

In Woodstock, journalist and music critic Ernesto Assante presents those unforgettable days through exclusive interviews and photos he has recorded throughout his entire career. Michael Lang, Carlos Santana, Joe Cocker, Grace Slick, Arlo Guthrie, Joan Baez, Bob Weir, Roger Daltrey, Graham Nash, will all take us to Bethel to re-live and give thanks to the extraordinary figures that made Woodstock a legend that still echoes today.
Woodstock: The 1969 Rock and Roll Revolution celebrates the fascinating story of how the music event came to be and the people that made it part of history.

How can you explain the Woodstock...

Marketing Plan

Short and long lead publicity campaign starting 3+ months ahead of pub date, targeting long-lead lifestyle & entertainment outlets, classic rock blogs and websites, classic rock radio

Publicity campaign to target all music/rock media as well as entertainment media with heavy emphasis on holiday gift guides

Heavy emphasis on online gallery campaigns using select photos; pursue exclusives select, bigger blogs/websites

Book giveaways will be offered through Quarto Thinks, Goodreads, classic rock and guitar media and websites media events, and supporting blogs

Utilize author’s social media reach and platform to launch book early with previews, info, etc.

Advertising: Select print and online; boosted social media posts

Publicity Primary print and online outlets: Rolling Stone, Entertainment Weekly, USA Today, People, US, Parade, NY Times Magazine, Time, Esquire, GQ, National Examiner, Playboy, Salon, Huffington Post, Slate

Primary print magazines/outlets focusing on music: Revolver, Rolling Stone, Music Connection, Magnet, Billboard, Radar, Counter Punch, Death & Taxes, FMQB, Goldmine, Maximum Rock n’ Roll, Premier Guitar, Guitar World, Guitar Player, Vintage Guitar, Guitar Aficionado, Under the Radar Key Music & Pop Culture websites: Aquarium Drunkard, Invisible Oranges, Diffuser, Metal Music Junkie Press, Noise Creep, Pop & Hiss, Pop Matters, Something Else!, The Recoup, All Music Books, SPIN

Top dailies and alternative major-market weeklies: USA Today, Miami Herald, NY Times, NY Post, Chicago Tribune, LA Times, Detroit Free-Press, Boston Globe, The Guardian, LA Weekly, Sacramento Bee, Toronto Star, Globe & Mail, Montreal Gazette, regional NY newspapers, Wall Street Journal, Minneapolis Star-Tribune

Trade Review: Library Journal, Publisher's Weekly, Booklist, Bookish, Shelf Awareness, Kirkus, BookTrib Radio Programs: Talk & public radio, rock morning shows, syndicated shows, satellite radio shows

Short and long lead publicity campaign starting 3+ months ahead of pub date, targeting long-lead lifestyle & entertainment outlets, classic rock blogs and websites, classic rock radio

Publicity...


Available Editions

EDITION Other Format
ISBN 9780760363256
PRICE $34.99 (USD)
PAGES 224

Average rating from 16 members


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