
Little Concepts: A is for Apricat
Learn Your ABCs with These Deliciously Adorable Food & Critter Mash-Ups!
by Mauro Gatti
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Pub Date Sep 03 2019 | Archive Date Sep 17 2019
Quarto Publishing Group – Walter Foster, Jr. | Walter Foster Jr
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Description
A is for Apricat is a fun, creative way for kids to learn their ABCs. Combining photos of fresh fruits and vegetables with cute illustrations of animals, illustrator Mauro Gatti has created a whole new kind of critter! The Apricat has the round, fuzzy body of a real apricot, with the adorable whiskers and face of a kitten. And the Turkale may have the head and neck of a turkey, but its body is fresh and green.
Each page features a letter with a new fruit or vegetable creature, paired with simple text to help kids learn the letter, the animal, and the food. A food facts page at the back explains the health benefits of each featured food with playful, kid-geared language.
Promoting healthy eating and imaginative thinking, this unique, lighthearted take on a basic concept will be enjoyed by kids and parents alike.
The Little Concepts series helps young readers learn their ABCs with adorable illustrations featuring unique animals, colors, languages, and healthy foods. From A to Z, learning the alphabet (even in Spanish and French!) has never been so surprising and engaging.
Marketing Plan
Publicity:
Pitch to millennial parenting media as the perfect book for parents in the “meme generation”
Pitch to health-conscious and lunch focused mommy/dad blogs
Send to trades for review
Trade & Consumer
Social media campaign on Quarto Kids featuring Mauro’s animations of characters
Book trailer
Partner with health food brands on social promotions
Create shareable memes for facebook and twitter
Work with author to create bookstore themed GIF
Preorder campaign
School & Library
Display at shows and include in educator email
Select mailing to early education influencers
Available Editions
EDITION | Other Format |
ISBN | 9781633227224 |
PRICE | $9.99 (USD) |
PAGES | 28 |
Average rating from 27 members
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