I'm Going to Give You a Polar Bear Hug

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Pub Date

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Description

Let’s get ready to snuggle! This highly engaging sequel to the bestselling and beloved I’m Going to Give You a Bear Hug imagines all the cozy, warm hugs little ones love to receive on cold, blustery...

A Note From the Publisher

This must-have follow-up to the successful I’m Going to Give You a Bear Hug (over 134,000 units sold) written by bestselling author Caroline B. Cooney imagines all the cozy, warm hugs a child might...

Marketing Plan

•Social influencer campaign (paid)

•Library marketing – conventions, reviews, ads

•Video trailer and social video campaign

•Online consumer advertising

•Social media and email campaign

•Target...

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