MY MUSIC BUSINESS

With the advent of the internet, releasing music has never been easier. The playing field has been seriously leveled, and musicians no longer have to rely on the power of record labels to get their music to the masses. Unfortunately, while this presents some incredible opportunities, it also comes with one colossal inevitability - getting heard is nigh on impossible.

Unless, of course, you know how to cut through the noise. In My Music Business: Steps to Pre-Release The Essential Guide, you'll find everything you need to know to launch a successful music career, even if you've no experience putting your music out to the masses.

In the first volume of this series, you'll be learning how to prepare for the release of your single and everything you need to do to ensure maximum exposure when it becomes available. In addition, you'll learn everything you need to know about planning and executing a successful pre-release campaign.

The role of pre-releases

In today's music industry, drumming up excitement for your new release is more important than ever. With so much music available at the click of a button, it can be hard to break through the noise and get people talking about your album. But with a well-planned pre-release campaign, you can create a buzz that will carry your album to the top of the charts. Learn about what a pre-release is and what aspects make it successful.

How modern streaming services work

With streaming becoming the dominant way of listening to music, knowing how to get the most out of streaming platforms (and Spotify in particular) is crucial. In this book, expect to learn how the Spotify algorithms work, how they handle user and song data, and the machine learning engines behind Spotify's recommendation engine.

The impact of social media on releasing music

Make no mistake - Social media is vast. With platforms like Instagram and TikTok becoming the primary way people discover music (besides streaming platforms), understanding their effects can help you create your strategies to build a fanbase.

Pre-release and post-release schedules

Get a week-by-week rundown of everything you should do to maximize your release. It's all here, from submitting your song five weeks before your release day to sharing content from fans when your song is out, so you don't have to work out whether you're doing enough.

Creating Content and Building Awareness

You will get super in-depth chapters on creating the most engaging content for your brand. From preparing for photoshoots, documenting your processes, crafting social media content, and learning how to contact industry profiles, run ads, and email marketing, you'll learn about all possible avenues to maximize your impact in the run-up of your release.

This book is essential reading if you're serious about taking your music to the next level. Releasing a single isn't easy - but it shouldn't have to be complicated. So let us show you how it's done.