The Hip-Hop Mindset
Success Strategies for Educators and Other Professionals
by Toby Jenkins
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Pub Date 09 Sep 2023 | Archive Date 29 Feb 2024
The year 2023 marks the 50th anniversary of the birth of hip-hop culture which, as a global industry and phenomenon, has accomplished a lot. But as a culture, what has hip-hop taught us? How has it inspired us? In what ways has it freed us? This book presents The Hip-Hop Mindset Framework—a perspective that gives us the permission to show up in life as our full authentic selves and to shine in our own culturally unique ways. Centered primarily in the field of education, this book introduces the hip-hop mindset as a professional practice that holds relevance for students, educators, and ambitious leaders in any profession. It is for those who seek to innovate, trailblaze, and create a rich source of professional magic. The author offers a fresh contribution to the literature by focusing on what hip-hop culture has to offer in terms of success strategies—what it can teach us about leadership, work ethic, commitment, and resilience. Expanding the important conversations about the power of hip-hop in the lives of youth, Jenkins explores hip-hop culture in the lives of adult professionals, including educators, community leaders, and other business professionals.
“Dr. Jenkins’s work provides a framework for other educators to creatively engage their students, as well as encourages them to lean into their own authentic hip-hop selves as they do their work.”
—From the Foreword by Walter Kimbrough, president, Dillard University
“Dr. Toby Jenkins is one of our foremost educators, scholars, and working professionals for the people, all people, in America today. With her incredibly generous new book, The Hip-Hop Mindset, she has gifted us what hip-hop culture gifted us 50 long years ago: how to win on our own terms, how to make something from nothing, and how to create rules that allow us to thrive against any odds.”
—Kevin Powell, poet, human and civil rights activist, author of 16 books, Tupac Shakur biographer
“Dr. Toby Jenkins’ book The Hip-Hop Mindset triggers rarely thought-of and ‘dope’ views about the power of a hip-hop mindset and how it can effectively be embodied in praxis. I have never seen such prolific writing about hip-hop and its value proposition and impact on creative and forward thinking, practice, knowledge, and community connectedness for good. The read reps the foundation for understanding hip-hop as unapologetically driven and positively strategic.”
—P. Thandi Hicks Harper, president, Youth Popular Culture Institute, Inc.
“The Hip-Hop Mindset offers professionals in other industries insight into what those of us in the music industry have known for decades: that hip-hop is a mainstream culture of power, drive, excellence, and success. Professor Toby Jenkins’s profile of the ‘hip-hop habits of mind’ is accurate, authentic, and filled with all of the creativity, flavor, flow and style required by the culture.”
—A.J. Savage, former director of radio promotion, J Records, Arista Records, and RCA Records; vice president of promotions and marketing, Warner Bro. Records
“In true hip-hop scholar fashion, Dr. Toby Jenkins presents an educational approach borne of the aesthetics of hip-hop: the Hip-Hop Mindset. It goes to the core of what education and professional discipline should do: begin with students’ human audacity, push past basic test scores into higher realms of creativity and a superstar mindset, where guts and love are core to an ethic of professional practice.”
—Elaine Richardson, professor of literacy studies, The Ohio State University
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Toby Jenkins' "The Hip-Hop Mindset" is an exhilarating investigation of the significant impact of hip-hop culture on our viewpoints and attitudes. Jenkins digs expertly into the heart of this iconic movement, deconstructing its revolutionary influence on society, art, and self-expression. The book navigates the intricate network of hip-hop's history, its relevance in successive generations, and its power to alter the way we see the world through colorful anecdotes and thought-provoking analysis. "The Hip-Hop Mindset" is a powerful plea to embrace the ethos of hip-hop beyond music, and it is a must-read for anybody looking to comprehend the far-reaching consequences of this cultural phenomenon. Jenkins' words reverberate like the beat of a legendary song, inspiring readers to embrace the philosophy that has altered the globe.