Now is the time to make the choice: adapt or collapse. We are on the precipice of one of the biggest evolutions in economic history. Welcome to the Metaverse workplace, a virtual world that acts as the primary place of business for an organization and where employees report to work as digital avatars. Though much has been theorized about this virtual realm, there is now proof that this work model can optimize your organization’s potential. As the prevalence and capabilities of the Metaverse continue to grow, business leaders who embrace its possibilities will be positioned to capture a unique competitive advantage.

In this book, Jason Gesing, a pioneer in leading and growing global organizations within virtual work environments, provides a comprehensive framework and actionable strategies so you can leverage this virtual terrain. Between topical research, case studies of organizations “going meta,” and the author’s own decade of experience in a Metaverse workplace, this book addresses the twelve focal points that should be at the top of any business leader's mind as they consider a Metaverse work model—from productivity and profitability to social equality and corporate well-being.

This book is a call for business leaders to embrace the new digital revolution that will expand your work potential beyond anything you imagined possible.