The Vanishing Family
Love, Fate, and the Quest to End Dementia
by Robert Kolker
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Pub Date Sep 29 2026 | Archive Date Oct 13 2026
Doubleday Books | Doubleday
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Description
In the idyllic American town of Pleasant Hills, Pennsylvania, there lived a family with nine siblings, the youngest a girl named Barb. As the older children headed off to college and started their lives, only Barb was home to see their beautiful, still-young mother fall under a gothic spell, changing into someone she didn’t recognize: withdrawn, neglectful, uncaring. Thus begins The Vanishing Family, journalist Robert Kolker’s superb follow-up to Hidden Valley Road (“Deeply compassionate and chilling,” wrote The Washington Post). This family, we learn, has a genetic mutation that causes dementia, but with an especially cruel twist. As early as their forties, formerly loving parents and hard-driving executives will lose their jobs, have affairs, take up drinking—shed all inhibitions and sense of responsibility—and become people their families hardly know. Their former personalities seem to vanish—and there is a fifty-fifty chance that it will happen to their children, too.
The Vanishing Family unfolds like a heartbreaking thriller as the siblings begin to realize that what happened to their mother is happening to them: first one, then two, three, four, and more begin to change. Sue, in search of a calling, finds her place in caring for the others. Barb sets out to find a cure. Alongside their story, Kolker weaves in the dramatic scientific fight against dementia; after decades of blind alleys, this this family’s rare form of FTD (frontotemporal dementia) might lead to a breakthrough in the prevention and treatment of all dementia—including the scourge of Alzheimer’s disease. Moving, intimate, unexpectedly hopeful and redemptive, The Vanishing Family is an enthralling narrative about one family’s fate, and a medical detective story that speaks to all of us who fear losing ourselves at the end.
Marketing Plan
National Review and Media Appearances, including NPR, Morning, Late Night, & Cable Shows, and Print Features
Cultural, Science, Psychology, and Mental Health Media Coverage
Podcast and Regional NPR Interviews
Original Essays and Opinion Pieces
Author Events
Major National Online Advertising Campaign
Early Reader Review Campaign
Pre-Order Promotion
Author Backlist Promotion & Advertising
Extensive Influencer Outreach and Social Promotion (i.e. Trailer, Sweepstakes, etc.)
Inclusion in the Doubleday Bookstagram Program
Book Club Marketing (Discussion Guide Available)
Indies, Big Mouth, and Brand Partner Outreach
eNewsletter Campaign (including KDPG Newsletter)
Inclusion in Seasonal Promotions: Fall, Holiday, Brain Awareness Month (June)
Enhanced Content for Retailers
Academic Marketing
Library Marketing
Available on NetGalley
Available Editions
| EDITION | Hardcover |
| ISBN | 9780385551038 |
| PRICE | $35.00 (USD) |
| PAGES | 368 |