I’m Such a Tourist is an easy, readable textbook that takes a comprehensive look into the $7 trillion tourism industry and the more than one billion people to whom it caters. Providing crucial insight into what makes a good tourist and how to make a business thrive from the point-of-view of those running it, this book invites the reader on a journey through time and space that begins with the first travelers and ends in a future full of countless possibilities for the globetrotting excursionist. The book examines all aspects of the industry, from what makes a tourist to eye-popping, behind-the-scenes looks at what really goes on in an industry that employs almost one in ten of all jobs worldwide.

From tourism’s most primitive beginnings during the Age of Exploration to cable TV channels, Internet websites, Hollywood theme parks and the mega cruise ships of today’s modern era to the outer reaches of space in the future, I’m Such a Tourist is a tribute to the most unique industry in the world. Equal parts history lesson, memoir, and business textbook, this book will make you rethink the world around you.