The Ultimate Guide to Facebook Advertising provides invaluable insights and strategies to help businesses harness the power of Facebook, maximizing their reach and ROI with expert guidance from advertising gurus. (3.5 Stars)

This was an interesting book but is quickly out of date. The implementable material doesn't hold up for a long period of time unfortunately.

As detailed and thorough as the other ultimate guides. If you want to advertise on Facebook this book is exactly what you need.

Good information on Facebook advertising. Facebook’s algorithms are tough to figure out on one’s own. Fortunately these authors have a lot of good advice to offer.

very useful for my Executive Master SMIB (Strategy and Management of International Business).
A good complement thank

With Facebook and social media always changing, it is worth its weight in gold to ensure that you remain on top of the changes, as well as keeping an eye on trends and best practice for marketing in the social media world. This book is an excellent tool for ensuring that you do just that. Not only does it make certain you are using the best methods and spending you money wisely, but also that you are wasting time where it isn’t needed. I highly recommend it to all business owners!

Perry Marshall is THE expert to look to for successful Facebook advertising. If you want to put an offer in front of the millions of targeted people on Facebook, grab this title and learn how to do it right!!

Thank you to NetGalley, Perry Marshall, Keith Krance, Thomas Meloche and Entrepreneur Media Inc. for allowing me to read and review this book. I thought that it was a great resource and will be using what I learned to make the most of my own Facebook advertising. Thanks!

Thank you to NetGalley and Entrepreneur Press for an ARC in exchange for my honest opinion. This book was helpful, and it led me to information that I hadn't had in the past. One thing I learned was that you should be clear in what FB audience you're seeking, then work on the advertising.

Well, this was a blast to read!! In truth I didn't know whether to give this two or five stars so ended up giving four. Reasons?

- On the downside there's more filler in here than a Hollywood models' lips - I personally wasn't bothered about analogies with flying planes. But get past that and live with a bit of fluff and you get to....

- what is in effect a masterclass not only in Facebook marketing but marketing as a subject. Even if I personally never get to use the Facebook elements I have learned so much I can actually apply to my business,

- As far as the Facebook elements are concerned, they are deep, and very comprehensive. As somewhere in the book says, this is not for someone looking for an intro or a light and fluffy overview on how Facebook for businesses works

I would thoroughly recommend it to anyone interested in Facebook marketing.

Changed my mind - five stars.

Facebook – This is an informative book on Facebook marketing. He starts with easier stuff to get us use to it and works up to the much more complicated stuff. I highlighted a ton of items and convinced my friend to buy the book already. You can read the book from front to back or skip around to sections that most interest you. He also provides a link to some additional tools on his website that are helpful.

http://www.bittenbyromance.com/2017/12/book-review-ultimate-guide-to-facebook.html

I could limit myself to saying "Why are you reading these reviews? Go buy this book already! This is the one guide you need on Facebook advertising." However, that would be selling it short because there are several other books on the topic and they all have reviews of that sort although this book is easily the only one that merits to be tagged in this fashion.
It is an updated version of the 2015 book by the same name, having taken into account the updates and changes to Facebook advertising's user surface.
It meticulously details how you go about setting up your ad, your campaign, how you structure it, how you receive potential clients on your landing page(s) how you interact with potential prospects as much much more. You can buy an expensive course of Facebook advertising or you can buy the best material on the subject, and that material can be found in this book.
This book is nothing short of brilliant and the go-to guide for anything related to Facebook advertising. If you're still not certain, I'm not sure what will rock your boat, this book, however, rocked mine.

The Ultimate Guide to Facebook Advertising will help you get started in the world of Facebook.

However, the book spends the first seven chapters trying to not only lead out out of the book to the author's website for "tips, tools and more" but spends the time trying to convince you of the need for Facebook in your marketing toolbox.

As the book is about Facebook Advertising, you can assume that the reader already sees value there.

Yes, the book was easy to understand but by taking so long to cut to the meat of the book, many readers will be turned away.

Also, not enough emphasis was placed on the fact that Facebook owns the content posted and can and will remove your advertising account at any time and for any reason.

Review on YouTube channel

Having worked in social media management for years, there is always something new to learn, or knowledge to be refreshed. I found this book was a great place to start for those who are new to facebook ads and have recommended it to those looking to advertise their small business on facebook.

Great book! Fast paced! Read it out of curiosity so am not sure if you follow the steps it will generate desired results but i guess it must do.

I hoping this book will give me some great ideas for the small non-profit I work for. Looks good so far.