Cover Image: The Conscious Creative

The Conscious Creative

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Member Reviews

Thank you to the publisher and NetGalley for the opportunity to read and review this book. All of the opinions given are my own and have been given nothing for my review.

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Great book, shows a plethora of tips for creative people and how to take advantage of their creativeness in life, would highly recommend, Can't wait for more books from this author.

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This little book is JAM-PACKED with wonderful insights and dozens of practical tools to help creatives foster ethical communities, products, services, and rules. It is thoroughly researched, incredibly inclusive, and sooooo helpful when it comes to defining the challenges and resources available on everything from intersectionality to fair trade to accessibility. I highly highly recommend it not only for creatives working within larger companies, but to all who are hoping to bring ethics, integrity, and values into their business in an actionable, loud way.

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As the title suggests, this is a guide for folks in creative industries—marketing, graphic/digital/product design, etc.—who are concerned about the impact of their work on the wider world. Small writes a lot about choosing and working with clients, so their message seems especially aimed at and appropriate for freelancers.

The tone is conversational and lighthearted, yet professional and intelligent. It's clear that Small has done their research and is intimately familiar with their industry's climate. I also greatly appreciated how aware and inclusive their advice is, acknowledging and addressing racism, sexism, gender identity and expression, transphobia, ableism, accessibility, environmental sustainability, and more.

Throughout, Small emphasizes the importance and potential cumulative impact of small actions, but simultaneously reminds us that we're all doing our best and that it's imperative to care for ourselves so that we don't get burned out. It is often a privilege even to be able to focus on the effects of creative work in this way, as an ethical conscience sometimes leads to a decrease in income for someone in this field.

I heartily recommend this guidebook. Small's words will likely be encouraging, empowering, and reassuring for anyone who works in marketing, design, or any other creative career.

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