Cook Yourself Happy
The Danish Way
by Caroline Fleming
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Pub Date Sep 21 2017 | Archive Date Oct 24 2017
Quarto Publishing Group - Jacqui Small | Jacqui Small
Description
Add some hygge to your life and learn to cook Danish style with this beautifully illustrated cookbook containing over 100 delicious Danish recipes.
Promoting the very best of Danish cuisine, this is a mouth-watering selection of authentic, traditional Danish recipes, which have been handed down through the generations. This wealth of recipes covers every meal and occasion.
Recipes include:
- Delicious winter warmers like Smoked Pheasant Breast with Scrambled Eggs,
- Tasty and healthy meals like pea and mint soup, lumpfish roe with red onion and creme fraiche, or gravadlax with 'sauce of the fox',
- Light lunches of Warm Smoked Salmonwith Pickled Cucumber,
- Delightful desserts including Baked Apples with Marzipan and Raisins or the most traditional of Danish pastries,
- Delicious Danish drinks including a wonderful Hot Chocolate with Orange Syrup,
Drawing on traditional age-old family recipes, this beautifully illustrated cookbook focuses on the most delicious and nourishing traditional Danish recipes that will boost your sense of wellbeing both inside and out.
Marketing Plan
Campaign Focus: Cook Yourself Happy is firmly embedded in the Danish concept of ‘hygge’ – the recipes and ingredients that Caroline uses are drawn from classic Danish origins and influences, and are designed to improve your quality of life and sense of wellbeing.
Key Selling Points:
· Author is a European celebrity, and appeared on Ladies of London, season 3 (2017)
· Bestselling author in Denmark with large social media platform
· All things Scandi are very popular, and an evergrowing interest in Danish cooking
Key Campaign Activity: Longlead feature pitch to top food magazines, New York media desk-sides, NYC launch with Bravo, LA launch with Good Day LA and Home and Family. Longlead feature pitch to: Food Network Magazine, Marie Claire, Martha Stewart Living, Parade, People, Us Magazine; Review copy push to top national newsprint food editors; Review copy push to top lifestyle sites and digital mags; Review copy push to Food media and Woman's media.
Available Editions
| EDITION | Other Format |
| ISBN | 9781911127284 |
| PRICE | $35.00 (USD) |
| PAGES | 256 |
Average rating from 20 members
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