How Agile Strategy Can Build Epic Brands in Record Time (A Business Thriller)

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Marty Neumeier, author of THE BRAND GAP and other business bestsellers, has written a book that leaps off the shelf—right into your pounding heart.

One rainy night in December, young CEO David...

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“Renowned marketer and strategist Marty Neumeier uses his terrific storytelling talents to showcase the intensity and complexity of modern business strategy.” —KIT YARROW, professor of consumer...

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